Media AM - News UK to open up The Sun's paywall; Pinterest expands into e-commerce territory; Media Week Awards 2015

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19th June 2015

News UK to open up The Sun's paywall to aid 'shareability' on social media Nearly two years after the website for the UK's most popular tabloid newspaper went behind a paywall, publisher News UK has announced plans to make parts of The Sun's website available for free again. Pinterest expands into e-commerce territory The buyable pin function feels like a natural next step for the site and could transform online shopping. Gorman and MacCallum to lead judges of Media Week Awards 2015 Rosemary Gorman, group ad director at Mail Newspapers, and Ali MacCallum, chief executive of Omnicom's M2M, will take the lead role as co-chairs of the judges at the Media Week Awards 2015. Cannes 2015: Can data really be creative? This year's Cannes Lions festival features, for the first time, a category for Creative Data. So we asked a creative agency head and a head of technology to give their thoughts on what the award should be about. Things we like: Marie Claire, Thinkbox and Campaign's Big Question Some things in the media business we liked in the week up to 19 June, and one thing we didn't... Isn't a career what you make of it? Hey, moneymakers, leave the kids alone. 'I'm a bit of a lad': One female creative realises why she is successful When Kat Thomas attended the 3% Conference, she realised she "bloody loves" the industry because she is actually "a bit of a lad". But can she keep it up? Campaign Viral Chart: Netflix's Orange is the New Black promo takes top spot A Netflix ad promoting the early release of the latest season of Orange is the New Black has taken the top spot this week. Sky Media signs up as headline partner of Marketing New Thinking Awards Marketing is proud to announce that Sky Media has signed up as headline partner for the inaugural Marketing New Thinking Awards. Deep Focus London picks up Amazon Fashion European brief Amazon has appointed Deep Focus London to handle social content for the online retailer's European fashion business following a competitive pitch. Desmond prepares for a new chapter Now that Channel 5 has found a new home and his autobiography is released, for the first time in his life the colourful media mogul has time to reflect. By Arif Durrani. Richard Desmond on Omnicom, Channel 5 and Sorrell Richard Desmond, the former owner of Channel 5, has for the first time shared his thoughts on the ongoing £55 million stand-off between the broadcaster and Omnicom Media Group, claiming "I wouldn't have done that". Express owner Richard Desmond: 'I would love to give more pay rises' Richard Desmond, owner of Express Newspapers, has, for the first time, attempted to explain why many staff have not had pay rises for much of the past decade, and tells any internal dissenters, "if you feel you can do better elsewhere then please go and do it". My Media Week: Ben Wood This week, Ben Wood, global president, iProspect, talks performance and content following the John Brown Media acquisition and preps for Cannes. JOBS MODULE TO GO HERE Latest blogs The revolution will be journalised This is a story about an old-fashioned coup. One planned with ruthless efficiency, with scant regard for the authority of once-formidable foes and with a determination to inspire a revolution. GF Media's Grant Feller reports. I like to think of market research as human understanding It's all about people, products and platforms, says Denise Turner, insight director at Newsworks, after last week's Media360 event in Brighton. How Apple will change the radio game with the Beats 1 network Launching a radio platform for Apple will certainly revolutionise the industry, says broadcaster Edward Adoo. Google moves in: How the tech giant is bringing IoT home The Internet of Things has been around for a while, the term was coined in 1999 by Kevin Ashton from MIT. So the concept of a bunch of interconnected devices that autonomously talk to the internet is far from new. Data and content is a marriage made in heaven Content is one of the hottest areas of interest in the marketing community today, and so is data. Clare Hill, managing director of the Content Marketing Association, says together they are even more powerful. Programmatic Sales Manager , MediaMigo Recruitment Limited £50k basic + comms + benefits, London (Central), London (Greater) Classified Group Head , MediaMigo Recruitment Limited Basic £35-45k dependent on experience + comms + benefits, London (Central), London (Greater) Agency Sales Account Manager , Mumsnet Commensurate with experience /4 days per week on a pro-rata, London (Central), London (Greater) Account Manager , ABC £25-£30k, Berkhamsted, Hertfordshire Graduate Account Executive , SYLEX Recruitment £18000 per annum, London

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