Sunday Supplement - Taking an in-depth look at the biggest issues in marketing

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Marketing Sunday Supplement , 14th June 2015

You are a bloody nuisance and a visionary: you are the pioneer inside your company Forget millennials, brands need to win over Generation Z Diageo's Syl Saller on 'ego-free' leadership and how creativity connects to growth How does Apple fare on social media with no Twitter profile? Marketing industry abysmal on advertising flexible working 'If marketers aren't taking ownership of the creative process, they should be' Will Gompertz: doubt is the fuel that powers the creative mind Too often channel and targets dominate community, says Santander's Keith Moor The social media bloodsport of public shaming has big implications for brands Next founder George Davies: 'Negativity destroys creativity' Brand newsrooms: can you really hack it? Mash-up marketing: four ingredients that make a recipe for originality JOBS BOARD Community Manager , Dot-Gap£39k , London Central Activation Planner/Buyer , Dot-Gap£32k , London Central Business Director , Dot-Gap£60k , London Central Strategy Director / AD - digital , Dot-Gap£45k , London Central Activation Business Director , Dot-Gap£80k , London Central

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