Some of this week's most read features and opinions: M&C Saatchi turns 20, Cannes Lions predictions, Desmond's new chapter

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list M&C Saatchi turns 20: 'The story has only just begun' 18 June 2015, 08:00AM As M&C Saatchi celebrates 20 years, the advertising group's leaders help Claire Beale trace its journey from the bitterest of splits to... who knows? Perhaps, one day, an equally momentous reunification. M&C Saatchi is a reminder of UK adland's influence by Claire Beale, 18 June 2015, 08:00AM The agency offers a lingering reminder of the days when advertising was home to more people with blazing personalities and heady ambition. Cannes Lions: the runners and riders 18 June 2015, 08:00AM With more work in more categories from more places, predicting this year's award-winners is harder than ever. But, as usual, Leo Burnett has made a bloody good go of it. By Mark Tutssel Why Heineken embraces creativity by Kate Magee, 19 June 2015, 03:47PM The brewer has been named Creative Marketer of the Year at Cannes for a second time. Kate Magee examines the creative methodology behind its success and some of the ads this approach has spawned. Richard Desmond prepares for a new chapter by Arif Durrani, 18 June 2015, 08:00AM Now that Channel 5 has found a new home and his autobiography is released, for the first time in his life the colourful media mogul has time to reflect. Should brands try to be our friends? 18 June 2015, 08:00AM Are brands trying so hard to win friends and influence people via social media that they risk becoming Billy No Mates? Desperate to win awards? There's no shame in that by James Swift, 18 June 2015, 08:00AM I was watching TV during the Cannes film festival last month when an A-list actor gave the best defence of industry awards I've ever heard. Is Instagram's carousel ad platform a game-changer? 18 June 2015, 08:00AM The social network continues its charm offensive on brands with a new feature. But will it work, Gurjit Degun asks. On the Campaign couch: Should World Cup sponsors just keep quiet? by Jeremy Bullmore, 18 June 2015, 08:00AM The following question was first put to me exactly four years ago, in June 2011. I dodged it. First Fifa, now media agencies could be cleaned up by Maisie McCabe, 18 June 2015, 08:00AM You've got to love Americans. Yes, their king-of-the-world complex can lead to the occasional devastating abuse of power. Pinterest expands into e-commerce territory by David Benady, 18 June 2015, 08:00AM The buyable pin function feels like a natural next step for the site and could transform online shopping. Gender equality starts at home, so do your research by Nick Baughan, 18 June 2015, 08:00AM There has been a lot of focus on women within the industry of late. History of advertising: No 137: Sir Ernest Shackleton's 'men wanted' ad 18 June 2015, 08:00AM Antarctic blizzards don't come more impenetrable than the mystery surrounding a recruitment ad said to have been placed by the polar explorer Sir Ernest Shackleton. A view from Dave Trott by Dave Trott, 18 June 2015, 08:00AM Mary Miller, a 35-year-old blonde, went up to the eighth floor of the Genesee Hotel, opened a window and climbed on to the ledge. Why we're loving: Anna Strelkova, sand artist 18 June 2015, 08:00AM Strelkova collaborated with Vodafone by creating work with rice, coffee, sugar and sand to show how mobile technology can enhance the lives of the world's poorest farmers. Things we like: Marie Claire, Thinkbox and Campaign's Big Question 18 June 2015, 08:00AM Some things in the media business we liked in the week up to 19 June, and one thing we didn't... Latest Jobs On-Air Creative / Creative Executive Very Competitive with excellent benefits, London (West), London (Greater) WEB DESIGNER (Digital, Fashion, Conceptual, Web, Email) £20000 - £25000 per annum, London Senior Digital Sales Manager - Sport - Major Ents brand £45000 - £55000 per annum + commission & excellent benefits, London Senior Account Executive Salary dependent on experience, Witney Account Manager £35k , London Central More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.