Thursday 25 June 2015

McCoy's calls ad pitch, Will.i.am clashes with Martin Sorrell, The campaign that moved a Cannes jury to tears

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Latest news
McCoy's calls ad pitch
by Maisie McCabe,
25 June 2015, 11:30AM
McCoy's calls ad pitch
McCoy's, the KP Snacks crisps brand, is speaking to agencies about its advertising arrangements.
Innocean Worldwide's new Europe chief targets 'creative boundaries' in expansion plan
by Omar Oakes,
25 June 2015, 09:36AM
Innocean Worldwide's new Europe chief targets 'creative boundaries' in expansion plan
Innocean Worldwide Europe has appointed a new president and chief executive as the agency attempts to grow beyond its main clients, Kia and Hyundai.
Wieden & Kennedy and AKQA win gold Cyber Lions
by Brittaney Kiefer,
24 June 2015, 08:00PM
Wieden & Kennedy and AKQA win gold Cyber Lions
Wieden & Kennedy London and AKQA won gold Lions in Cyber at this evening's awards ceremony in Cannes.
Grey London Design win marks agency's second Grand Prix at Cannes
by Omar Oakes,
24 June 2015, 08:00PM
Grey London Design win marks agency's second Grand Prix at Cannes
Grey London's "life paint" work for Volvo has earned the agency a second Grand Prix at Cannes this week - this time in the Design Lions category.
Ogilvy & Mather London wins gold Radio Lion in Cannes
by Omar Oakes,
24 June 2015, 08:00PM
Ogilvy & Mather London wins gold Radio Lion in Cannes
All of shortlisted UK agencies won awards in the Radio Lions category at Cannes tonight, with Ogilvy & Mather London scooping a gold.
Ogilvy & Mather's radio work for Dove 'reduces Cannes jury to tears'
by Clare Bowen,
25 June 2015, 10:00AM
Ogilvy & Mather's radio work for Dove 'reduces Cannes jury to tears'
The UK is celebrating a strong performance in radio at Cannes, crowned with a gold Lion for Dove that reduced the jury to tears.
Will.i.am clashes with Martin Sorrell over online ads in Cannes
by James Swift,
25 June 2015, 11:11AM
Will.i.am clashes with Martin Sorrell over online ads in Cannes
Will.i.am clashed with Sir Martin Sorrell, the chief executive of WPP, and Google's top marketer Lorraine Twohill, over whether people skip online ads, at a breakfast debate at Cannes today.
Q&A: Gerry Graf on Cannes, killing rats, and Liam Neeson
by James Swift,
24 June 2015, 04:08PM
Q&A: Gerry Graf on Cannes, killing rats, and Liam Neeson
Campaign spoke to Gerry Graf, the founder of US creative agency, Barton F Graf 9000, at the International Festival of Creativity in Cannes.
Adam & Eve/DDB: winning two Creative Effectiveness Lions is something special
by Tammy Einav,
25 June 2015, 07:47AM
Adam & Eve/DDB: winning two Creative Effectiveness Lions is something special
Following John Lewis winning global Creative Effectiveness Lion on Monday night, Tammy Einav, a managing director at Adam & Eve/DDB, reflects on picking up the coveted award for the second time.
Brian Cox: 'Data is never bad'
by Arif Durrani,
25 June 2015, 09:32AM
Brian Cox: 'Data is never bad'
Professor Brian Cox has waded into the debate about whether the use of data can enhance creativity in advertising by insisting "data is never bad... it's never restrictive".
Brands can do well by doing good, claims Unilever chief
by James Swift,
25 June 2015, 07:00AM
Brands can do well by doing good, claims Unilever chief
Sustainable living brands accounted for half of Unilever's growth last year and grew twice as fast as other products, according to Keith Weed, the multinational's chief marketing officer.
Martin Sorrell on the mega-media reviews: 'We can't remember anything like this'
by Arif Durrani,
25 June 2015, 09:48AM
Martin Sorrell on the mega-media reviews: 'We can't remember anything like this'
The speed that the media landscape is evolving, and the continued focus on marketing costs and return on investment is behind the unprecedented number of global media reviews, according to Martin Sorrell, WPP's chief executive.
Twitter to embrace power of TV in UK ad campaign
by Arif Durrani,
24 June 2015, 11:03AM
Twitter to embrace power of TV in UK ad campaign
Twitter looks set to embrace the power and reach of television advertising in its first UK specific marketing activity scheduled to launch later this year.
Dave Trott: Thinking like a parrot
by Dave Trott,
25 June 2015, 08:22AM
Dave Trott: Thinking like a parrot
As a boy, Richard Feynman and his father used to go for walks in the woods.
Dr Phil launches DailyMailTV as a global 'game-changer'
by Arif Durrani,
25 June 2015, 11:06AM
Dr Phil launches DailyMailTV as a global 'game-changer'
The Daily Mail is expanding its brand into mainstream broadcasting with DailyMailTV, a daily TV series produced by Dr Phil McGraw and Jay McGraw's Stage 29 Productions.

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Latest Work

Lexus "slide" by CHI & Partners
25 June 2015, 10:50AM
Lexus
Lexus has created a levitating hoverboard as part of the fourth project in its "amazing in motion" campaign.
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