| | |  | | | | | | | Agencies in the UK picked up seven Media Lions awards in Cannes tonight, led by MediaCom winning one Silver Lion and two Bronze Lions. | | | | | | | | | |  | | | | | | | Twitter looks set to embrace the power and reach of television advertising in its first UK specific marketing activity scheduled to launch later this year. | | | | | | | | | |  | | | | | | | Professor Brian Cox has waded into the debate about whether the use of data can enhance creativity in advertising by insisting "data is never bad... it's never restrictive". | | | | | | | | | |  | | | | | | | Naren Patel, chief executive officer, Primesight, attends a business chiefs' drinks reception at Number 10 (obligatory selfie included) and delivers his son to Claudine Collins for career advice. | | | | | | | | | |  | | | | | | | The first global cinema ad, created by Sir John Hegarty, will feature animated animals and Liam Neeson. | | | | | | | | | |  | | | | | | | In our latest 'Bums on Seats' video offering advice from the UK's leading marketers, we speak to senior marketers Tim Hunt (the Guardian) and Geoff Seeley (Unilever) by asking them 'what are the ways marketing will change as a sector?' | | | | | | | | | |  | | | | | | | Brands that want to harness the power of Twitter need to stop focusing on unpredictable events like the Super Bowl and learn to tap into everyday occurrences, according to Chris Moody, Twitter's vice president of data strategy. | | | | | | | | | |  | | | | | | | Earlier this year Mondelez marketer Bonin Bough added ecommerce into his job title, he spoke to Marketing about how he expects traditional businesses like FMCGs to start leading digital growth, becoming the next 'unicorns'. | | | | | | | | | |  | | | | | | | Jon Wilkins, the executive chairman at Karmarama, warns of tech companies whose real intent is to make creative agencies extinct rather than prosper. | | | | | | | | | |  | | | | | | | Yannick Bolloré, the chairman and chief executive of Havas, has told Cannes he feels more pain when losing a client than joy when winning new business. | | | | | | | | | |  | | | | | | | Mondelez has backed Facebook's fast-growing video platform, renewing an existing partnership with the social media site to focus on creative video ads. | | | | | | | | | |  | | | | | | | | | |  | | | | | | | This is a story about an old-fashioned coup. One planned with ruthless efficiency, with scant regard for the authority of once-formidable foes and with a determination to inspire a revolution. GF Media's Grant Feller reports. | | | | | | | | | |  | | | | | | | It's all about people, products and platforms, says Denise Turner, insight director at Newsworks, after last week's Media360 event in Brighton. | | | | | | | | | |  | | | | | | | Launching a radio platform for Apple will certainly revolutionise the industry, says broadcaster Edward Adoo. | | | | | | | | | |  | | | | | | | The Internet of Things has been around for a while, the term was coined in 1999 by Kevin Ashton from MIT. So the concept of a bunch of interconnected devices that autonomously talk to the internet is far from new. | | | | | | | | | |  | | | | | | | Content is one of the hottest areas of interest in the marketing community today, and so is data. Clare Hill, managing director of the Content Marketing Association, says together they are even more powerful. | | | | | | | | | | | |
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