Thursday, 3 March 2011

Digital AM - Vauxhall, Kitcatt Nohr/Digitas, Trinity Mirror, Apple, plus The Wall > NYT's paywall

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Digital AM
Latest news
Vauxhall rejects traditional media for Ampera launch
Vauxhall rejects traditional media for Ampera launch
by Alex Brownsell
03 March 2011, 10:30AM
Vauxhall has eschewed traditional media channels in favour of digital and social media for its forthcoming campaign, which will launch its highly-anticipated Ampera electric vehicle (EV).
Publicis buys Kitcatt Nohr to merge with Digitas
Publicis buys Kitcatt Nohr to merge with Digitas
by Matt Williams
03 March 2011, 08:00AM
Kitcatt Nohr Alexander Shaw, the UK-based direct marketing and digital agency, has been acquired by Publicis Groupe for an undisclosed sum.
Trinity Mirror considers charging for regional digital content
Trinity Mirror considers charging for regional digital content
by John Reynolds
03 March 2011, 09:45AM
Trinity Mirror has reported a tripling of pre-tax profits to £123.7m and said it is considering plans to experiment with paid-for content across its regional titles' websites.
Apple's Jobs reveals 'thinner and faster' iPad 2
Apple's Jobs reveals 'thinner and faster' iPad 2
by Sarah Shearman
03 March 2011, 08:55AM
Steve Jobs, Apple's chief executive, unveiled the latest version of the iPad tablet device at an event in San Francisco yesterday.
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New York Times paywall in final test â€" launching shortly
@gordonmacmillan
02/03/2011
New York Times to launch Groupon rival TimesLimited
@gordonmacmillan
02/03/2011
The story behind how Charlie Sheen got one million Twitter followers in 24-hours
@gordonmacmillan
02/03/2011
How to advertise effectively on Facebook - Ten Tips
Grant Muckle
02/03/2011
Variety launches blog outside of paywall - this is what The Times should do
@gordonmacmillan
01/03/2011
Tell the truth. What's really on your Kindle?
Sue Keogh
01/03/2011
How do you get three million views on YouTube in four days with no budget?
@gordonmacmillan
01/03/2011
The role social media has played in the Egyptian and Libyan uprisings
@gordonmacmillan
28/02/2011
Facebook rewrites privacy policy in plain(er) English
Sue Keogh
27/02/2011
Google cooks up handy new Recipe View tool
Sue Keogh
26/02/2011
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