GSK retains PHD and MediaCom for global media, Fitbit rules out brand partnerships, and Weve moves into programmatic trading

View in web browser   |   Add to safe senders Daily News 16th September

Please accept our apologies for the late delivery of Brand Republic's morning bulletin on Tuesday 15 September, our newsletter provider was experiencing difficulties. GSK retains PHD and MediaCom for global media 15 September 15, Omar Oakes GlaxoSmithKline has awarded its £1.1 billion global media buying and planning business to incumbent agencies PHD and MediaCom after a competitive pitch.   Wearables leader Fitbit rules out brand partnerships with Nike or Adidas 16 September 15, Shona Ghosh Fitbit, the biggest player in the fitness wearables market, has ruled out partnering with big-name players like Nike, Adidas and Under Armour in favour of building up its own brand.   Weve moves into programmatic trading 15 September 15, Gurjit Degun Weve, the mobile ad network owned by O2, is expanding its offer to agencies and brands, including by allowing them to use its data for programmatic trading.   Nescafé to move all global websites to Tumblr platform 15 September 15, Jonathan Shannon The biggest Nestle brand hopes to engage a younger generation of passionate coffee drinkers, as well as supercharging their SEO and becoming more mobile friendly.   How to tailor your CV for a career change - live Q&A 08 September 15, Jennifer Jackson Fancy a career change? For advice on how to tailor your CV, join us from 1-2pm on Wednesday 16 September.   Strip club ad claiming naked woman is 'best view in Croydon' is banned 16 September 15, Omar Oakes A poster for a strip club featuring a naked woman that was displayed on the side of a van driven around South London has been banned by the advertising watchdog.   Breakfast Briefing 15 September 15, Daniel Farey-Jones In today's news, Scottish Power ranks bottom for customer service, Facebook investigates alternatives to the "like" button, and Three rolls out improved reception.   Burberry raises marketing investment with Apple Music channel 15 September 15, Daniel Farey-Jones Burberry has invested in taking its five year-old music platform onto Apple Music, the paid-for service which has attracted 11 million sign-ups with a three-month free trial offer.   Condé Nast's Bob Sauerberg to become global CEO 15 September 15, Omar Oakes Bob Sauerberg has been named as the next global chief executive of Conde Nast, the magazine publisher of Voge, Vanity Fair and GQ.   MAA launches first creative diploma 16 September 15, Omar Oakes The Marketing Agencies Association has launched its first creative diploma, aimed at up-and-coming creatives working in agencies.   #60yearsofTVads: Honda's Jemma Jones on setting a precedent in TV advertising 16 September 15, Jemma Jones Throughout September, Marketing will be celebrating the 60th anniversary of TV advertising in the UK with a series of articles penned by influential industry leaders. The aim is to explore where TV advertising... read more   Acid attack campaign group's film is a make-up tutorial like no other 16 September 15, Be On Social video expert Be On reviews the latest viral by Make Love not Scars.   dmexco 2015: embracing a data-driven, multi-device universe 15 September 15, Joe Connors This year's dmexco theme, 'bridging worlds' is more than just a nice sentiment. It reflects marketers' pressing need to navigate an increasingly fragmented digital world, through bold thinking and continuing... read more   Coding for marketers: A primer on key terms 15 September 15, Andrew Laxton, Racepoint Global It's time for marketers to get up to speed with code talk.   Amnesty International "the really big and far reaching ad campaign they never really wanted you to see" by VCCP 16 September 15, The Defence and Security Equipment International event is being hosted at the ExCeL centre in London between 15th and 18th September.   Online razor retailer cuts into competion in first TV spot 16 September 15, Adam Olson Harry's makes its broadcast debut in new work by Chandelier Creative   Harveys "meet the Harveys" by McCann Manchester 16 September 15, Harveys, the furniture chain, is releasing the first TV spot in its £20 million integrated campaign tonight.                 Digital Executive   £29,081 (Inclusive of London Weighting) The Zoological Society of London (ZSL), Regent's Park, London   Head of Customer Campaigns   Competitive Tesco, Hertfordshire   Product Manager - Ad Serving Platforms   Competitive Tesco, London, Farringdon   Proposition & Acquisition Executive   Negotiable EE, London   ASSOCIATE DIRECTOR – shopper/integrated agency – London – c. £75k plus great benefits   £70-75k depending on experience Judi Patton, London               See all jobs

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