This week's most read news and best ad campaigns: Chris Moyles featured in Radio X ad, Johnnie Walker launches global campaign, Havas' Bolloré on the digital revenue split

view in web browser add to safe senders list September 19, 2015 Campaign Saturday Shot

This week's most read news and best ad campaigns Most read news Chris Moyles has his own Bittersweet Symphony in first TV ad for Radio X Omar Oakes Radio X, the rebranded radio station replacing XFM, is rolling out a national TV, press and outdoor campaign, featuring its marquee recruit Chris Moyles. 'I don't know and I don't care': Havas' Bolloré on digital revenue split Kate Magee Speaking at Dmexco today, Havas's global chief executive Yannick Bolloré said agencies talk too much about digital and technology. TBWA hands ECD role to Douglas James Swift TBWA\London has hired Graeme Douglas, the award-winning strategist and creative behind Honda's "the other side" campaign, as its executive creative director. Sainsbury's to enlist Mog for Christmas ad Maisie McCabe Sainsbury's is understood to be planning to feature an animated version of Mog the Forgetful Cat, from the Judith Kerr children's book, in its Christmas advertising. Sony unveils 'made for Bond' smartphone campaign ahead of Spectre movie release Gurjit Degun Sony has released a TV ad starring Naomie Harris as Moneypenny, ahead of the launch of Spectre, for its "made for Bond" Xperia Z5 phone. Towie stars talk tampons in first Lil-lets TV campaign in seven years James Swift Ferne McCann and Lydia Bright, cast members on The Only Way Is Essex, front Lil-lets's first TV campaign in seven years. Strip club ad claiming naked woman is 'best view in Croydon' is banned Omar Oakes A poster for a strip club featuring a naked woman that was displayed on the side of a van driven around South London has been banned by the advertising watchdog. Why 'doing good' must inspire a new creative revolution Charlie Carpenter The momentum in the industry to do work that does good can be a springboard for a new creative revolution, argues Charlie Carpenter, the managing director of Creativebrief. GSK retains PHD and MediaCom for global media Omar Oakes GlaxoSmithKline has awarded its £1.1 billion global media buying and planning business to incumbent agencies PHD and MediaCom after a competitive pitch. Banks rises to head of account management at O&M London James Swift Ogilvy & Mather London has promoted Marina Banks, one of its managing partners, to the newly created role of head of account management. Spiderman has issues with glasses in new ads for Vision Direct Omar Oakes Vision Direct, the contact lenses retailer, has poked fun at the awkwardness of wearing glasses in unusual situations in a series of digital ads launched today. How brands can win at the Rugby World Cup: stop trying to be the star Matt Boffey Rugby is a sport without superstars, so how can the upcoming tournament offer something to brands over the next month, asks the founder of London Strategy Unit. Rebranded NSPCC says children are 'worth fighting for' in TV campaign James Swift The NSPCC is releasing its first TV campaign since rebranding with the credo "every childhood is worth fighting for". Adidas calls international CRM pitch Gurjit Degun Adidas has called a global review of its CRM activity. Agencies line up for Huawei global contest Omar Oakes Huawei, the Chinese tech giant, has contacted agencies ahead of a possible pitch for its global creative business. England rugby captain stars in Beats By Dre campaign Gurjit Degun Chris Robshaw, the England rugby captain, stars in the latest Beats By Dre campaign, which follows his preparations and challenges before the World Cup tournament. Top Work Johnnie Walker "joy will take you further" by Anomaly Johnnie Walker has launched a new global campaign, introducing a new strapline. Harveys "meet the Harveys" by McCann Manchester Harveys, the furniture chain, is releasing the first TV spot in its £20 million integrated campaign tonight. Sony "made for Bond" by Adam & Eve/DDB Naomie Harris, who has played Moneypenny in recent James Bond films, reprises her role for Sony's latest campaign. Amnesty International "the really big and far reaching..." by VCCP The Defence and Security Equipment International event is being held this week at ExCeL in London. Virgin Trains "be bound for glory" by Krow Communications A young man travels to meet his girlfriend's family for the first time and charms them all, thanks to Virgin Trains. The Times and The Sunday Times "the A-Z of rugby" by Grey London The Times and The Sunday Times have released a series of 26 short films detailing the A-Z of the Rugby World Cup, which starts on 18 September. WestJet "Dave the dog" by Publicis London Dave, a Brit whose girlfriend lives in Canada, disguises himself as a dog to save money on airfares in a new online ad for WestJet. Campaign Jobs EU Branded Internet Marketing Tender 2015-16 n/a THE CALIFORNIA PRUNE BOARD, Europe Head of Customer Campaigns Competitive Tesco, Hertfordshire Product Manager - Ad Serving Platforms Competitive Tesco, London, Farringdon Proposition & Acquisition Executive Negotiable EE, London See all jobs

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