Strip club ad banned, Lessons from Facebook's potential dislike button, Singapore Airlines moves media account

view in web browser add to safe senders list September 16, 2015 Campaign Daily Fix

Latest news Strip club ad claiming naked woman is 'best view in Croydon' is banned Omar Oakes A poster for a strip club featuring a naked woman that was displayed on the side of a van driven around South London has been banned by the advertising watchdog. Facebook dislike button: Why audiences love to hate Grant Feller As Facebook mulls adding a dislike button, Grant Feller, a former associate editor of the Daily Express, discusses the power of negativity in engaging audiences. Singapore Airlines shifts global media account to ZenithOptimedia Emily Tan ZenithOptimedia has won Singapore Airline's global media business after nearly two years of managing the airline's global search account via its performance marketing arm, Performics. MAA launches first creative diploma Omar Oakes The Marketing Agencies Association has launched its first creative diploma, aimed at up-and-coming creatives working in agencies. A 'rebirth' of owned media? Nescafé moves to Tumblr Helen Hoddinott In a first for a leading international brand, Nescafé has moved its entire global and local website collection to the Tumblr platform. How media agencies can lead the industry's reinvention Adam Fulford The germ of a new agency model might lie among the bones of the media agency, says Mindshare's managing partner. Abba Newbery to leave News UK Gurjit Degun Abba Newbery, the director of ad strategy at News UK, is leaving the company after more than six years in the post to "take on new challenges", the company has said. The Work Amnesty International "the really big and far reaching ad campaign they never really wanted you to see" by VCCP The Defence and Security Equipment International event is being hosted at the ExCeL centre in London between 15th and 18th September. Harveys "meet the Harveys" by McCann Manchester Harveys, the furniture chain, is releasing the first TV spot in its £20 million integrated campaign tonight. Dmexco The tech that changed my life Staff As adland's digital natives decamp to Cologne for a few days to talk about bridging the 'digiconomy' at Dmexco, Campaign asks the industry about the technology that has had the biggest impact on working life. One million impressions, zero eyeballs: viewability uncovered Steve Doyle, InSkin Media The ad has had the vast number of impressions bought - but has anyone actually seen it? How can you be so sure and what's that assurance actually worth? Steve Doyle, CCO of InSkin Media asks... Dmexco Decoded: In-image, the next generation of display Andy Smith, Vibrant Media Images are the new words, and it's a language advertisers will need to speak fluently to get their messages across Also in the news Conservatives forced to remove Jeremy Corbyn attack ad in copyright blunder Sara Spary The Conservative party has been left red faced after being forced to remove a YouTube video attacking new Labour leader Jeremy Corbyn because part of it breached copyright. Seamless' 'wiseass and honest' ads aim to win over New Yorkers' hearts and bellies Sarah Shearman The takeout service hopes to fight off competition by uniting New Yorkers around their shared love of food Social media's made fashion more inclusive, but let's not celebrate its diversity just yet Sarah Shearman Opinion: What fashion can learn from advertising when it comes to representing diversity Campaign Jobs EU Branded Internet Marketing Tender 2015-16 n/a THE CALIFORNIA PRUNE BOARD, Europe Head of Customer Campaigns Competitive Tesco, Hertfordshire Product Manager - Ad Serving Platforms Competitive Tesco, London, Farringdon Proposition & Acquisition Executive Negotiable EE, London See all jobs

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