Wednesday 16 September 2015

Social Media Week London 2015 - Twitter’s mobile trends and Sysomos' social intelligence tips, digital TV audiences, Nescafé’s move to Tumblr, Facebook’s dislike button

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Brand Republlic
Digital PM brought to you by The Wall 16th September
 
Twitter's three Cs explains how mobile is dominating the world Twitter's three Cs explains how mobile is dominating the world
16 September 15, Samantha Edwards
Tariq Slim, head of telco and tech at Twitter UK, took to the stage at Social Media Week London to discuss how mobile is transforming communication, content and consumption, and explain how brands can... read more
 
 
16 September 15
Three business categories Apple is trying to kill off

Apple is known for disrupting markets with its product launches. Last week, chief executive Tim Cook announced a re-launched Apple TV, a large iPad for business use, a whole new category to the App Store...

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16 September 15
Are European broadcasters ready for the digital audiences of tomorrow?

The way audiences watch television and consume video content is changing. Brightcove recently commissioned a study called The New View by research firm Vanson Bourne to provide a cross-section of what...

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16 September 15
The Daily Poke: More things begin with M

Voice assistants Siri and Cortana are already helping smartphone users with the big questions like, 'Where did I leave my car keys?', 'Do you know the way to San Jose?' and ‘...

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15 September 15
Four title writing tips to captivate your reader

"Good writing will bring you to places you don't even expect sometimes" James Gandolfini Let's admit it, writing great content is easier said than done. It takes time, effort and an interesting mix...

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5 areas of social intelligence digital marketers should know about 5 areas of social intelligence digital marketers should know about
16 September 15, Samantha Edwards
Sysomos, the Toronto-based social media analytics company, put the spotlight on the power of social networks to connect with online audiences at Social Media Week London.
 
A 'rebirth' of owned media? Nescafé moves to Tumblr A 'rebirth' of owned media? Nescafé moves to Tumblr
16 September 15, Helen Hoddinott
In a first for a leading international brand, Nescafé has moved its entire global and local website collection to the Tumblr platform.
 
Facebook dislike button: Why audiences love to hate Facebook dislike button: Why audiences love to hate
16 September 15, Grant Feller
As Facebook mulls adding a dislike button, Grant Feller, a former associate editor of the Daily Express, discusses the power of negativity in engaging audiences.
 
dmexco 2015: embracing a data-driven, multi-device universe dmexco 2015: embracing a data-driven, multi-device universe
15 September 15, Joe Connors
This year's dmexco theme, 'bridging worlds' is more than just a nice sentiment. It reflects marketers' pressing need to navigate an increasingly fragmented digital world, through bold thinking and continuing... read more
 
 
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