Wednesday 23 September 2015

Media AM - ITV to bring together all online services on one platform; Spotify unveils Galileo media planning tool; What the Rugby World Cup tells us about the evolution of sports sponsorship

Media AM Bulletin

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Media AM Bulletin
23rd September 2015
ITV to bring together all online services on one platform
ITV to bring together all online services on one platform
ITV is bringing together all of its online services, TV channels and on-demand under a single brand, The ITV Hub.
Spotify unveils Galileo media planning tool
Spotify unveils Galileo media planning tool
Spotify has launched a media planning tool that can deliver bespoke media plans, as it looks to improve its sales offer to agencies.
What the Rugby World Cup tells us about the evolution of sports sponsorship
What the Rugby World Cup tells us about the evolution of sports sponsorship
Sponsorship wins when brands consider activation alongside bidding rights and don't pay for rights they don't need, says Starcom Mediavest Group's UK managing director, sports.
My Media Week: Stuart Mays
My Media Week: Stuart Mays

Coffee, chocolate and an unfeasible number of bacon rashers; we join Stuart Mays, director of commercial strategy at Global, as the Radio X launch day beckons.

Sky's poltergeist thriller promo shown too early on ITV, rules ASA
Sky's poltergeist thriller promo shown too early on ITV, rules ASA
An ad for a Sky Living thriller starring Timothy Spall, which was broadcast on ITV before the 9pm watershed on a Sunday, breached the advertising code, the ASA has ruled.
My Media Week: Lawson Muncaster
My Media Week: Lawson Muncaster
From a charity abseil scaling the Lloyd’s building to celebrating City AM’s tenth anniversary in style, Lawson Muncaster, managing director of City AM is on a high this week.
Condé Nast's Bob Sauerberg to become US CEO
Condé Nast's Bob Sauerberg to become US CEO
Bob Sauerberg has been named as the next US chief executive of Conde Nast, the magazine publisher of Vogue, Vanity Fair and GQ.
Vice UK appoints Guardian's Rebecca Nicholson as editor-in-chief
Vice UK appoints Guardian's Rebecca Nicholson as editor-in-chief
Vice, the global youth media company, has named the Guardian's live features editor Rebecca Nicholson as its UK editor-in-chief.
My Media Week: Mike Buckley
My Media Week: Mike Buckley
We join Mike Buckley, the managing director of Attitude Media, has come a long way since Our Price.
Out to lunch with Boisdale Life and David Emin: Mark Hollinshead
Out to lunch with Boisdale Life and David Emin: Mark Hollinshead
David Emin invites Mark Hollinshead, CEO of Great Run and a non-executive director of Dentsu Aegis' regional business, to join him for lunch and share some of his experiences, from his humble beginnings at David Cocks Advertising to his career at the Mirror Group.
PAMCo names Jan Gooding as chair and appoints Ipsos Mori for new measurement service
PAMCo names Jan Gooding as chair and appoints Ipsos Mori for new measurement service
The newly created Publishers Audience Measurement Company, PAMCo, has announced that Jan Gooding, the group brand director at insurance company Aviva, is joining as chair of the organisation.
Latest blogs
Engineering value in a consolidating market
Engineering value in a consolidating market
In a rapidly consolidating marketplace it is more important than ever for media companies and publishers at every level to stand out.
I want an open relationship with the Times
I want an open relationship with the Times
Newspapers will always struggle if they see online news as an extension, rather than the focus, of its core product, says the associate director of brand consultancy Flamingo.
A cruel reminder of the power of print
A cruel reminder of the power of print
News brands have absolute dedication to tackling difficult issues and making them resonate with their audiences, says Zoe Harris, the group marketing director at Trinity Mirror.
Why publishers' brand strategy must be fluid and flexible
Why publishers' brand strategy must be fluid and flexible
Jerry Wright, the chief executive of ABC, warns not to place too much faith in false dawns or recent sunsets in the publishing sector.
Cinema isn't losing anyone's attention anytime soon
Cinema isn't losing anyone's attention anytime soon
Digital Cinema Media's chief executive says cinema advertising ensures brands can be sure they are reaching their target audiences with minimum wastage.
Latest Jobs
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