Thursday 24 March 2016

Axa calls investments pitch; Microsoft launches AI chatbot that talks like a Millennial; Camelot signs sponsor deal for Britain's Got Talent

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Brand Republlic
Daily News 24th March
 
Axa calls investments pitch

Axa calls investments pitch

24 March 16, Maisie McCabe

Company seeks agency to handle global activity for Investment Managers division.

 
Microsoft launches AI chatbot that talks like a Millennial...and more

Microsoft launches AI chatbot that talks like a Millennial...and more

24 March 16, Matthew Chapman

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

 
Camelot signs sponsor deal for Britain's Got Talent

Camelot signs sponsor deal for Britain's Got Talent

24 March 16, Gideon Spanier

ITV and the production companies behind Britain's Got Talent have signed an estimated £6 million sponsorship deal with the National Lottery operator, Camelot, for the forthcoming tenth series.

 
Kershaw defends M&C Saatchi's all-male board

Kershaw defends M&C Saatchi's all-male board

24 March 16, Gideon Spanier

The boss of M&C Saatchi has defended the fact that the group has no women on its eight-strong board of directors, saying he is "very happy" about its composition.

 
The five biggest challenges for marketers in 2016

The five biggest challenges for marketers in 2016

24 March 16, Kate Magee

As part of the Marketing Society's 24 Hour Global Conversation, 26 leading marketers spoke candidly about the biggest challenges facing them this year.

 
Shangri-La appoints DigitasLBi to lead global team of agencies

Shangri-La appoints DigitasLBi to lead global team of agencies

24 March 16, Emily Tan

Shangri-La Hotels and Resorts has appointed a "fully integrated agency team" to be led by DigitasLBi as its agency of record.

 
A view from Dave Trott: When to keep quiet

A view from Dave Trott: When to keep quiet

24 March 16, Dave Trott

Crispin Porter & Bogusky has an elephant logo.

 
Purplebricks seeks shop after BMB split

Purplebricks seeks shop after BMB split

24 March 16, James Swift

Purplebricks, the online estate agent, is looking for a new creative agency after splitting with BMB.

 
Iris launches new division to bring sports marketing 'out of the 70s'

Iris launches new division to bring sports marketing 'out of the 70s'

24 March 16, Omar Oakes

Iris Worldwide has launched a dedicated sports marketing division called Iris Sport to move the sector "out of the 1970s".

 
VCCP tops AAR's new-business list

VCCP tops AAR's new-business list

24 March 16, Gurjit Degun

VCCP was last year once again the agency with the best new-business record, according to AAR's annual survey.

 
Leo Burnett defeats WCRS to retain Co-operative business

Leo Burnett defeats WCRS to retain Co-operative business

24 March 16, Gurjit Degun

The Co-operative Group has retained Leo Burnett as its ad agency.

 
Stella Artois injects hyperbole and imagination into a quirky history lesson

Stella Artois injects hyperbole and imagination into a quirky history lesson

24 March 16,

Social video expert Be On reviews Stella Artois' spot for its 'Be legacy' campaign - 'The history of Sebastian Artois'

 



3 great ads I had nothing to do with #30: Heineken, Honda and The Sunday Times

Presented by Brand Republic and Thinkbox
Dave Henderson, Chief Creative Officer at Mullen Lowe London, reveals three great ads he admires but had nothing to do with.



 
 
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