Subscription TV viewing in UK almost doubles; Mobile adspend forecast set to overtake TV; Will Facebook’s ad plans shoot the Messenger?

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Subscription TV viewing in UK almost doubled in 2015 10 March 16, Omar Oakes Subscription TV viewing has nearly doubled year on year but still only accounts for 4 per cent of total video watched in the UK, according to new figures compiled by Thinkbox.   Google's AI DeepMind defeats Go world champion in landmark win...and more 10 March 16, Matthew Chapman Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.   Mobile adspend forecast to overtake TV for first time in 2016 10 March 16, Omar Oakes Mobile is forecast to overtake TV as the biggest area of adspend in the UK for the first time, according to research from eMarketer.   Samsung surprises Gear VR users with rugby heroes Martin Johnson and Lawrence Dallaglio 10 March 16, Michelle Perrett Samsung has launched a virtual reality (VR) experience as part of its ongoing 'School of Rugby' campaign, challenging fan reaction speeds against rugby heroes such as Martin Johnson and Lawrence Dallaglio.   Deliveroo seeks shop for global media brief 10 March 16, Gurjit Degun Deliveroo, the restaurant takeaway service, is on the hunt for an agency to handle its global media planning and buying.   The billion-pound battle for TfL's Tube advertising contract 10 March 16, Gideon Spanier Big changes are looming in the out-of-home sector when the winner of the lucrative TfL Tube advertising contract is announced next week, Gideon Spanier writes.   Net-a-Porter and Mr Porter's first joint campaign drives parent company's surge 10 March 16, Matthew Chapman Newly merged Yoox Net-a-Porter has unveiled bumper maiden full year results driven by its first combined advertising campaign for Net-a-Porter.com and Mr Porter.     10 March 16 The Daily Poke: Sustainable stays Mini shampoos and body lotions, the perks of staying in a hotel, right? Well, in Seoul, one hotel is swapping scented hand soaps with rewards, such as free drinks for not over-using the hotel's amenities... read more   10 March 16 Fundraising data protection: make trust a priority With International Women's Day this week, not-for-profit organisations have the opportunity to inspire change in the industry in more ways than one through this year's #PledgeForParity campaign. Charity... read more   10 March 16 Converting your lookers into bookers Online travel booking is one of the most competitive markets in the digital world today. With so many travel booking companies and suppliers deploying a wide range of services and fierce sales tactics... read more   10 March 16 Will Facebook's ad plans shoot the Messenger? TechCrunch recently published a potentially damaging leak around Facebook's rumoured plan to introduce ads to Messenger, the platform's instant messaging text and voice service that lets users chat with... read more   10 March 16 What can TfL offer as an 'ad company'? The coming months will see a step-change in the way that Transport for London's advertising estate will be brought to market and understandably there is huge anticipation surrounding the outcome. This... read more                   Global Manager   £65k Dot-Gap, London (Central), London (Greater)   Marketing Manager - Leisure Tourism   up to £38k + PRP + Benefits London & Partners, London (Central), London (Greater)   Strategy Director - Marketing Consultancy   Upto £95K + benefits Rare Selection, London (Central), London (Greater)   SENIOR ACCOUNT MANAGER – Shopper Marketing Agency – FMCG accounts – c. £35k   c. £35k Judi Patton, London (Central), London (Greater)   Super duper ACCOUNT DIRECTOR / SENIOR ACCOUNT DIRECTOR– award winning integrated agency, SW London -   £40k-£60k plus benefits Judi Patton, London (Greater)   SMA - UX Designer   We offer a competitive salary with Awesome! benefits LEGO Company LTD, London (Central) or Slough, Berkshire.   Brand Strategist (Malawi)   Negotiable Girl Effect, London/Malawi   Brand Director (Malawi)   Negotiable Girl Effect, London (Greater)/Malawi   Associate Client Director (Planning)   £45,000 - £55,000 Dentsu Aegis, London (Greater)   Alumni Marketing Manager   £26,000-36,000 pa The University College of Estate Management (UCEM), Reading, Berkshire               See all jobs

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