Friday, 4 March 2016

British Gas launches media review, Game on for Mills after Wireless Group's revamp

  Media AM Bulletin

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Media AM Bulletin
04th March 2016
Carat on alert as British Gas reviews £55m media account
Carat on alert as British Gas reviews £55m media account
British Gas is reviewing its estimated £55 million planning and buying account in one of the biggest UK media pitches so far this year.
It's game on for Adam Mills after Wireless Group's revamp
It's game on for Adam Mills after Wireless Group's revamp
The group sales director of the rebranded Wireless Group is hoping its new stations can appeal to a wider audience, Maisie McCabe writes.
Can The New Day grow the print ad market?
Can The New Day grow the print ad market?
As The Independent prepares to go online-only, the Trinity Mirror launch is most timely.
Watch: John Hegarty and son's first joint ad campaign for clothing retailer
Watch: John Hegarty and son's first joint ad campaign for clothing retailer
John Hegarty and his son are today unveiling their first joint ad campaign after writing an inaugural spot for a men's clothing retailer.
Betsafe awards seven-figure media account to Rocket
Betsafe awards seven-figure media account to Rocket
Betsafe has handed its multi-million pound media and planning account to Rocket as the gambling firm pushes its "No Bullshit Betting" message to British punters.
WPP's pre-tax profits up 2.8 per cent to £1.49bn
WPP's pre-tax profits up 2.8 per cent to £1.49bn
WPP has reported pre-tax profits of £1.49 billion for 2015, up 2.8 per cent year on year.
Starcom Mediavest Group helps start-ups generate £250,000 in revenues
Starcom Mediavest Group helps start-ups generate £250,000 in revenues
Starcom Mediavest Group claims it has helped start-ups to make revenue from 22 different partnerships with the media agency's clients in the last year.
MEC launches apprenticeship scheme
MEC launches apprenticeship scheme
MEC is launching an apprenticeship programme providing a formal qualification for entry-level people.
Tribal Worldwide hires Hirst for client services director role
Tribal Worldwide hires Hirst for client services director role
Tribal Worldwide London has taken on Julian Hirst, the former chief executive at design and innovation agency Tobias & Tobias, as managing partner and client services director.
An evening with Bullmore: the 16 best bits Adland's finest gather around the RedSofa for an evening of smiles and wisdom with the wise uncle of advertising - Jeremy Bullmore.    
Presented by Campaign and RedSofa
Savills moves media into Arena
Savills moves media into Arena
Savills, the upmarket estate agency and property company, has appointed Arena Media to handle its media planning and buying after a competitive pitch.
Trinity's Local World on brink of 1XL exit
Trinity's Local World on brink of 1XL exit
Trinity Mirror is poised to pull its Local World subsidiary out of 1XL, the digital ad sales platform that it shares with other regional news publishers including Johnston Press and Newsquest.
Mail and VivaKi close to ending trading row
Mail and VivaKi close to ending trading row
The publisher of the Daily Mail is understood to be close to resolving a trading dispute with VivaKi that has seen the media buying group slash its spending with the newspaper since December.
Latest blogs
My Media Week: Phuong Nguyen
My Media Week: Phuong Nguyen
This week Phuong Nguyen, the director of eBay Advertising, experiences the not insignificant task of defining the company’s three-year tech plan; the joy of promoting deserving talent; and a quintessentially London moment.

Specsavers story in the Mail is case study for content marketing done right
Specsavers story in the Mail is case study for content marketing done right
If you want content marketing done right, hire a journalist, says GF Media's Grant Feller.
My Media Week: Sam Finlay
My Media Week: Sam Finlay

This week, Sam Finlay, the managing director at Time Inc UK Advertising, breakfasts with Unilever’s Keith Weed, learns that Time Inc has acquired Specific Media and Myspace owner Viant and avoids West Ham fans.

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