Red Bull Media House to provide content on Reuters Media Express; Dairylea returns to TV advertising; Dyson's pollution-busting Pure Cool Link marks its Internet of Things debut

View in web browser   |   Add to safe senders Daily News 31st March

Red Bull Media House to provide content on Reuters Media Express 31 March 16, Gurjit Degun Red Bull Media House, the media company focusing on sports, culture and lifestyle, has partnered with Reuters to publish content on the news site's Media Express division.   Dairylea returns to TV advertising after three-year hiatus 31 March 16, Omar Oakes Dairylea, the cheese snack brand, is returning to TV advertising next week for the first time in three years with a dramatic take on children's imaginations during playtime.   Dyson's pollution-busting Pure Cool Link marks its Internet of Things debut... and more 31 March 16, Ben Bold Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.   Brand Republic Awards 2016 shortlist 31 March 16, Staff The Brand Republic Awards judges have poured through the entries to come up with the shortlisted nominees.   A view from Dave Trott: Real disruption is uncomfortable 31 March 16, Dave Trott One morning in 1993, I got a phone call at home: "Don't come into work, a bomb's blown the front of the agency in".   How behavioural theory and social media influenced Public Health England's 'One You' 31 March 16, Jane Asscher This month saw the launch of Public Health England's One You campaign, a major new initiative that puts the spotlight on adult health, writes Jane Asscher, CEO and Founding Partner at 23red, and co-author... read more   Brands should pursue real creativity, not the tepid unoriginality of vloggers 31 March 16, Helen Edwards Marketers and agencies are naturally drawn to trying to emulate the success of vloggers and social-media stars, but to do so risks diminishing creative quality   How emotion tracking and machine-learning makes the Post Office less stressful 31 March 16, Pete Markey Pete Markey, outgoing CMO at the Post Office, who is moving to Aviva as UK director of brand comms and marketing, discusses how marketers use science and art.   Renault sponsors Discovery adventure shows with James Cracknell idents 30 March 16, Omar Oakes Discovery Networks has bagged its biggest sponsorship deal to date after agreeing a nine-month deal with Renault for its adventure programming.   Snapchat's new features herald big challenge to Facebook Messenger and WhatsApp 30 March 16, Chris Pearce Snapchat is intent on positioning itself as the most "human" method of chatting on your phone, says the chief executive of TMW Unlimited.   Advertising is on its knees - what an opportunity 31 March 16, Tony Cullingham At Saatchi & Saatchi London on 24 March, Tony Cullingham, the leader of the Watford Advertising Course, gave a call-to-arms speech to his graduating students. Some people thought it was worth publishing.... read more   Brave hires Nicholson as first ECD 30 March 16, Omar Oakes Brave, the independent creative agency, has hired Mike Nicholson, the former executive creative director at The&Partnership Canada, as its first executive creative director.   Tesco Thailand ad under fire for showing maid being slapped 30 March 16, Staff Tesco Lotus has removed a widely shared video after it was slammed for a scene where a woman slaps her domestic helper.   Is data detrimental to creativity? 31 March 16, Staff The day-to-day work of marketing has become increasingly focused on gathering, processing and interpreting data to gain insights into consumers, their behaviour and the broader market. But is that distracting... read more   3 great ads I had nothing to do with #30: Heineken, Honda and The Sunday Times Presented by Brand Republic and Thinkbox Dave Henderson, Chief Creative Officer at Mullen Lowe London, reveals three great ads he admires but had nothing to do with.                 Campaign Manager Adobe   Competitive Bodhi Resourcing, London (Greater)   Senior Digital Marketing Consultant   Paying up to £65,000 Bodhi Resourcing, London (Greater)   Senior Campaign Solutions Analyst   Paying up to £40,000 plus excellent benefits and bonus Bodhi Resourcing, London (Greater)   Campaign Manager   Paying up to £40,000 plus excellent benefits and bonus Bodhi Resourcing, London (Greater)   NCS Trust – Digital Marketing Manager   Competitive NCS C.I.C Trust, London (Central), London (Greater)               See all jobs

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