Irn-Bru owner shrugs off sugar tax and plots new recipe; Ben & Jerry's urges Londoners to 'give a fudge' and vote; Nobody's Child ads banned for sexualising young model

View in web browser   |   Add to safe senders Daily News 30th March

Irn-Bru owner AG Barr shrugs off sugar tax and announces recipe changes ... and more 30 March 16, Ben Bold Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.   Ben & Jerry's urges Londoners to 'give a fudge' and vote 29 March 16, Ben Bold Ben & Jerry's has teamed up with civil rights group Hope Not Hate to warn Londoners 'Don't Get Frozen Out' of the forthcoming London mayoral election, urging them to instead 'Give a fudge' and ensure they... read more   William Hill's gamble fails to pay off after 'risk-free' promotion banned 30 March 16, Khidr Suleman William Hill has been told not to repeat two promotions it ran in December that were marketed as "risk free", stating that customers would receive money back if they placed £5 or £10 stakes with the bookmaker.   Nobody's Child ads banned for sexualising model appearing to be child 30 March 16, Gurjit Degun Ads for Nobody's Child, the fashion brand, have been banned by the standards watchdog for sexualising a model who appeared to be a child.   Hindquarters launches brand with twerking dogs music video 29 March 16, Omar Oakes Hindquarters, a luxury dog accessory brand, has launched its brand with a surreal online campaign in which dogs "twerk" in the style of popular music videos.   Ad-blocking and the industry's delusion 30 March 16, Shona Ghosh Ad-blocking has become a mainstream consumer issue, but there is no industry consensus on who is responsible or what should be done to remedy the problem, says Shona Ghosh.   The future of... voice 30 March 16, Tracey Follows Phones are now powerful mobile computers. But how long until voice-activated handsets lead the conversation, asks Tracey Follows.   World of Tanks ads at Germany-England game raise eyebrows and smiles 29 March 16, Sam Burne James A number of social media users have suggested that ads for warfare computer game World of Tanks during Saturday's football match between England and Germany were inappropriate, ill-advised, or in some... read more   Moore's Law is dead - so what comes next? 30 March 16, Mel Exon The development of digital technology has transformed our lives, and marketers can learn vital lessons from how the tech world handles change, writes Mel Exon.   Oculus Rift VR becomes reality with launch of first consumer headset 29 March 16, Ben Bold Oculus is shipping its first virtual reality Oculus Rift headsets to consumers who backed it on Kickstarter, marking a rite of passage for mainstream virtual reality.   Minions and Star Wars licensed to sell too much junk food, say health campaigners 29 March 16, Simon Gwynn Health campaigners have called on the government to take action on junk foods featuring licensed characters from popular family films.   Eurostar launches new train with Instagram campaign 29 March 16, Gurjit Degun Eurostar, the high-speed rail service, is promoting its new London-Paris train with an Instagram campaign.   3 great ads I had nothing to do with #30: Heineken, Honda and The Sunday Times Presented by Brand Republic and Thinkbox Dave Henderson, Chief Creative Officer at Mullen Lowe London, reveals three great ads he admires but had nothing to do with.                 Campaign Manager Adobe   Competitive Bodhi Resourcing, London (Greater)   Senior Digital Marketing Consultant   Paying up to £65,000 Bodhi Resourcing, London (Greater)   Senior Campaign Solutions Analyst   Paying up to £40,000 plus excellent benefits and bonus Bodhi Resourcing, London (Greater)   Campaign Manager   Paying up to £40,000 plus excellent benefits and bonus Bodhi Resourcing, London (Greater)   NCS Trust – Digital Marketing Manager   Competitive NCS C.I.C Trust, London (Central), London (Greater)               See all jobs

Manage Bulletins Unsubscribe