Subscription TV viewing has nearly doubled year on year but still only accounts for 4 per cent of total video watched in the UK, according to new figures compiled by Thinkbox.
Post Office CMO Pete Markey has told the ISBA conference that while ad-blocking is not an immediate worry for him, he thinks he and other marketers should combat it by "raising the bar" on the relevance... read more
Under Armour, the sportswear brand has launched a third film as part of its 'Rule Yourself' campaign featuring world championship swimmer Michael Phelps.
Sam Walker and Joe De Souza, the former group executive creative directors and partners at Karmarama, have launched a creative agency called Faster Horses.
Big changes are looming in the out-of-home sector when the winner of the lucrative TfL Tube advertising contract is announced next week, Gideon Spanier writes.
Veteran marketer David Wheldon used his ISBA conference speech to criticise what he called "dumb ways for marketing to die", such as forgetting brand mission or over-prioritising technological change.
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