Friday, 4 March 2011

Media PM - Sir Martin Sorrell, Guardian, Media Bitch's Diary, Out and About, 60 Second Spot

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Media PM Bulletin
 
 
 
*   Latest News
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Sir Martin Sorrell: interviewed on CNBC
Sorrell backs News Corp's attempts to buy Sky
Arif Durrani, 04 March 2011

WPP chief executive Sir Martin Sorrell has thrown his weight behind News...

  
Guardian: smartphone app will be backed by iPad edition
Guardian fuels 'app war' with free trial lure
John Reynolds, 04 March 2011

The Guardian's new iPad app will be free-to-download for 90-days when it...

  
Battersea Power Station
Media Bitch's Diary 4 March
Media Bitch, 04 March 2011

This week Bitch hangs out with hunky soldiers, hunky Olympians and does...

  
Out and About 4 March
Out and About 4 March
04 March 2011

Picture from the most recent media events and parties, including the News...

  
Simon Kelner, editor-in-chief, The Independent and i
60 Second Spot: Simon Kelner, The Independent
Sarah Johnson, 02 March 2011

Simon Kelner, editor-in-chief of The Independent and i, tells Media Week about...

  
*   Also in the News
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Most viewers claim not to be swayed by product placement
Ed Owen, 04 March 2011
FT turns to US for digital growth
Maisie McCabe, 04 March 2011
Apple's iPad 2 launch receives muted response
Sarah Shearman, 03 March 2011
WPP focuses on digital as profits lift 29%
Daniel Farey-Jones, 04 March 2011
Starcom P&G chief Gallagher departs to lead OMD Vodafone account
Mark Banham, 04 March 2011
 
 
Blogs & Forums
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Everything, but everything represents the brand - incomprehensible pricing structures by some companies in a sector therefore deliver a massive opportunity...

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Given that every ITV chief executive over the years has come armed with their own transformation plan - Charles Allen...

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Nescafe have become the first brand to take advantage of the new relaxed broadcasting laws around product placement and have...

Google: a slow-mo train crash unfolding
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  If you enjoy the spectacle of massive train crash in slow-mo, then keep an eye on Google over the...

The Health Lottery - good idea, terrible name
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Forgive me if I'm wrong, but I think the term 'health lottery' is one that is best known to describe...

Will WPP be celebrating on Friday?
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The observation that follows is not for the eyes of Omnicom - that solid and well regarded global group that...

 
 
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