Monday, 18 June 2012

Breaking news from Brand Republic - Cannes shortlists, Facebook, social media, TV overnights

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Latest news
AMV and BBH make Cannes Creative Effectiveness shortlist
AMV and BBH make Cannes Creative Effectiveness shortlist
by Jeremy Lee
18 June 2012, 09:14AM
Abbott Mead Vickers BBDO and Bartle Bogle Hegarty are the only two British agencies to be shortlisted in the Creative Effectiveness category at this year's Cannes Lions International Festival of Creativity.
DDB and AKQA place on first Cannes Mobile awards shortlist
DDB and AKQA place on first Cannes Mobile awards shortlist
by Anne Cassidy
18 June 2012, 09:00AM
UK agencies, led by DDB, have picked up seven out of 99 nominations in the first ever Cannes Lions Mobile awards.
Facebook's CTO Bret Taylor departs at crucial time for company
Facebook's CTO Bret Taylor departs at crucial time for company
by Sarah Shearman
18 June 2012, 09:11AM
Facebook's chief technology officer, Bret Taylor, is leaving the newly public company to launch an unnamed start-up with Google App Engine founder Kevin Gibbs.
Social media consumption of sport nearly doubles, claims report
Social media consumption of sport nearly doubles, claims report
by John Reynolds
18 June 2012, 09:27AM
Nearly double the number of people are following sport via social media while satellite or cable viewing has witnessed a year-on-year fall in consumption levels, according to a report by digital sports agency Perform into sports consumption.
England v Sweden peaks with 16.2m audience
England v Sweden peaks with 16.2m audience
by Maisie McCabe
18 June 2012, 09:45AM
England's dramatic 3-2 victory over Sweden on Friday night hit a peak audience of 16.2 million viewers on BBC One, the biggest audience for the Uefa Euro 2012 tournament so far, according to unofficial overnight figures.
Opinion
Think BR: Don't twist the numbers
Think BR: Don't twist the numbers
by Eoghan O'Neill
18 June 2012, 08:00AM
Measuring social media reactions to an event is an important way to evaluate a campaign, but a system of benchmarks is crucial to give the numbers meaning, writes Eoghan O'Neill, social listening analyst, Ipsos Mori.
Think BR: The Facebook IPO might not be such bad news for marketers
Think BR: The Facebook IPO might not be such bad news for marketers
by Angus Wood
18 June 2012, 08:00AM
Facebook's IPO has seen it come under fire but there's some good news for marketers, writes Angus Wood, director of paid social, iProspect.
Intelligence
Social TV: Everybody's talking about it
Social TV: Everybody's talking about it
by Mat Riches
18 June 2012, 08:00AM
A third of adults say they have visited a social media site while watching a TV show, writes Mat Riches, associate director, Kantar Media Custom.
Brand barometer: Bookmakers, which one is most prominent online?
Brand barometer: Bookmakers, which one is most prominent online?
by Gemma Charles
18 June 2012, 09:00AM
Paddy Power is the most prominent, followed by Betfair
Also in the news
Kelly Brook shaves men's body hair for Philips
by John Reynolds, 15 June 2012, 11:36AM
Times and Metro run altered Harvey Nichols ad amid complaints
by Matthew Chapman, 15 June 2012, 10:50AM
Kellogg's ditches red swimsuit girl for 'real women'
by John Reynolds, 14 June 2012, 04:21PM
Lynx, Toyota and Samsung trial gesture and voice-controlled ads
by Matthew Chapman, 15 June 2012, 09:20AM
BA psyches out overseas athletes with giant Jessica Ennis image
by Matthew Chapman, 15 June 2012, 11:51AM
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