Wednesday 20 June 2012

Digital AM - England in social media; Cadbury, Nike, Cannes mobile verdict

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Thousands flock to Twitter and Facebook during England game
Thousands flock to Twitter and Facebook during England game
by Sarah Shearman
20 June 2012, 12:05PM
England's football team Facebook Page lured in thousands of new fans during last night's Euro 2012 match against the Ukraine, while the England team were mentioned more than 20,000 times on Twitter, according to new research.
Cadbury unveils interactive Olympic House
Cadbury unveils interactive Olympic House
by Sarah Shearman
20 June 2012, 09:45AM
Cadbury is launching an 'Olympic House' interactive experience in London's Hyde Park, as part of BT's 'London Live' activity.
Nike ticked off for Rooney and Wilshere tweets
Nike ticked off for Rooney and Wilshere tweets
by John Reynolds
20 June 2012, 12:05AM
Nike has been ticked off by the advertising watchdog after tweets from brand ambassadors Wayne Rooney and Jack Wilshere were judged to have breached advertising rules.
Cannes 2012: UK needs to improve in mobile
Cannes 2012: UK needs to improve in mobile
by Anne Cassidy
19 June 2012, 08:30PM
UK ad agencies need to improve their skillset in mobile, according to Peter Sells, the head of mobile at Bartle Bogle Hegarty and Mobile Lions jury member.
Mobile data ignored by majority of UK businesses, says Experian
Mobile data ignored by majority of UK businesses, says Experian
by Matthew Chapman
20 June 2012, 11:17AM
Only 8% of UK businesses include mobile data in their wider customer data strategies, while 40% fail to collect any mobile data at all, according to a survey from Experian.
Ofcom plurality report rules out market share cap
Ofcom plurality report rules out market share cap
by Maisie McCabe
19 June 2012, 06:45PM
Powerful media companies should be subject to periodic plurality reviews, according to a report published by broadcasting regulator Ofcom which has rejected the idea of a limit to market share.
Also in the news
Games Workshop appoints first digital agency
by Sarah Shearman, 19 June 2012, 10:29AM
Cannes 2012: Facebook launches agency education scheme and creative council
by Sarah Shearman, 19 June 2012, 09:10AM
Tesco overhauls YouTube presence in social strategy rethink
by Alex Brownsell, 19 June 2012, 08:30AM
Bing pushes 'social first' strategy with new campaign
by Sarah Shearman, 19 June 2012, 08:30AM
Yahoo hires Michael Barrett as chief revenue officer
by Sarah Shearman, 19 June 2012, 11:46AM
BA tells nation 'Don't Fly' in support of Olympics
by Loulla-Mae Eleftheriou-Smith, 19 June 2012, 12:45PM
Fetch Media hires Bigmouthmedia founder Steve Leach as chairman
by Sarah Shearman, 19 June 2012, 11:11AM
Glue Isobar launches Nowlab innovation unit
by Matthew Chapman, 19 June 2012, 10:43AM
From the blogs
How to get more likes, comments and shares on Facebook [infographic]
Polly Becker
20 June 2012, 10:35AM
How digital technology and social media have connected us with the Bronze Age
Nick Hammond
20 June 2012, 9:38AM
Listening post
Greg Taylor
20 June 2012, 8:58AM
Klout appearance at LeWeb adds fuel to critics who call it "meaningless"
@gordonmacmillan
20 June 2012, 8:19AM
LeWeb flies Union Jack as Brits make their pitch - 10 things from Day One
Toby Gunton
20 June 2012, 7:49AM
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