The Wall > Would you like one million Twitter followers? Here's how you could win them

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Would you like one million Twitter followers? Here's how you could win them @gordonmacmillan 27 June 2012, 11:48AM Tweet Would you like to be Twitter rich? You would probably rather be rich, but if you can’t get $1m how about a million followers? Two creatives from the Richmond Virginia-based ad agency, the Martin Agency, have come up with a way to make that happen for one lucky person and there doesn’t appear to be any catch. User-generated curation: the future of social brands Peter Veash 27 June 2012, 11:24AM Tweet There’s definitely a lot for brands to get excited about when it comes to user-generated curation (UGC) for the good of marketing. Content marketing has become the ultimate buzzword but there is rationale behind this. It is helping to build brand affinity through a content value exchange, and luckily it’s right up consumers’ streets too. PR firms told not to edit clients' Wikipedia pages to avoid future 'dark arts' stories @gordonmacmillan 27 June 2012, 9:53AM Tweet In the wake of the high profile media revelations about Bell Pottinger and Portland editing clients’ pages, which led to stories about the use of “dark arts on Wikipedia, where PR professionals manipulate Wikipedia entries to favour an organisation or an individual, industry PR body the CIPR has called for all members to stop editing clients’ Wikipedia pages. The increasing irrelevance of ad skip technology Paps Shaikh 27 June 2012, 8:55AM Tweet The idea of video ad skipping programs sounds more worrying than the reality. The fundamental issue here goes beyond ad skipping. For most of us the internet and the technology revolution has led us to a place where we believe everything should be free of charge. But everyone knows there is no free lunch, especially online. Nelson's Column: Social Media. Did the Welsh & Scots Support England in Euro 2012? Andrew Nelson 26 June 2012, 4:42PM Tweet Only a few days ago, St George's crosses were hanging from windows, from cars, and roars of "come on England" could be heard from many a pub. Who were the Scots and the Welsh supporting? Were they supporting their fellow Brits, or cheering on ABE "anyone but England"? Oreo sparks fierce debate on Facebook as it comes out in support of gay pride @gordonmacmillan 26 June 2012, 3:50PM Tweet Cookie brand Oreo has surprised many, won new fans and enraged Christians, as it has effectively taken a political stand on its Facebook page after posting a pro-gay pride promotion. The pro-pride rainbow picture you can see is the first in a series of 100 “current event” promos to be released to mark Oreo’s centennial celebrations. Yahoo fail with invitation to 'get the look' of an Afghan massacre survivor @gordonmacmillan 26 June 2012, 2:45PM Tweet The continued rise of automated content that is shovelled out without any human eye ever casting a look at it before it is published has its down sides as Yahoo is finding out. Once technology takes the driving out of the car, what's left to brand? Nic Howell 26 June 2012, 12:37PM Tweet Volvo recently announced that a squad of its self-drive cars had safely finished a 125-mile journey in Spain. Led by a professional driver, a convoy of robot cars used wireless technology to follow each other exactly six metres apart. According to Volvo, this means that human beings “can now work on their laptops, read a book or sit back and enjoy a relaxed lunch” while driving. History of Computers; From the Abacus to the iPad [Infographic] Sean Walsh 26 June 2012, 11:36AM Tweet Saturday (23rd June) would have been the 100th birthday of English mathematician, logician, cryptanalyst, and computer scientist, Alan Turing. Without Turing's contribution to the advancement of computer science most of us would be sat at empty desks, just day-dreaming about a tool that could change the world of business and leisure forever. Euro 2012: Twitter predicts England penalty heartbreak déjà vu [infographic] Scott Thompson 26 June 2012, 10:19AM Tweet Whilst an estimated 23 million people tuned in to witness England lose 4-2 to Italy on penalties in the agonising Euro 2012 quarter final, over 900,000 tweets were sent out during the live game which contributed to the 1.6 million made from 7pm to midnight according to Starcom Mediavest’s ECHOscreeen research. 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