Friday 22 June 2012

Digital AM - Mumsnet, Facebook, Campaign Viral Chart, OMD UK, Cannes

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Fat Face, Hush and Warehouse jump aboard Mumsnet recommendations
Fat Face, Hush and Warehouse jump aboard Mumsnet recommendations
by Matthew Chapman
22 June 2012, 10:40AM
Retail brands including Fat Face, Hush and Warehouse are offering discounts for products recommended on Mumsnet as the online community increases its push into "social shopping".
Unofficial Rolex page is top for brand engagement on Facebook
Unofficial Rolex page is top for brand engagement on Facebook
by Sarah Shearman
22 June 2012, 09:30AM
Rolex was the most engaged with brand among UK Facebook users in May, despite not having an official brand page, according to the latest data from performance marketing agency iProspect.
Facebook hands users greater control over Sponsored Stories
Facebook hands users greater control over Sponsored Stories
by Sarah Shearman
22 June 2012, 11:25AM
Facebook is making changes to its Sponsored Story ad formats to give users greater control over how their images and names are used.
Campaign Viral Chart: Coca-Cola's CCTV film and Microsoft Surface top chart
Campaign Viral Chart: Coca-Cola's CCTV film and Microsoft Surface top chart
by Ben Hall
22 June 2012, 09:00AM
This week's most shared ad is from Coca-Cola, showing acts of kindness captured on security cameras, while a film for Microsoft's new Surface tablet device has nudged Apple's recent MacBook Pro video out of the chart.
OMD UK promotes Andrew Harries to head of search
OMD UK promotes Andrew Harries to head of search
by Maisie McCabe
22 June 2012, 10:30AM
OMD UK has promoted search operations director Andrew Harries to the new role of search, following the promotion of Mark Mitchell.
Also in the news
Cannes 2012: 'It starts today', says AKQA's Ahmed
by Arif Durrani, 21 June 2012, 11:30AM
Amazon prompts Kindle Fire speculation with Appstore expansion
by Sarah Shearman, 21 June 2012, 10:34AM
Cannes 2012: Twitter rules out large ad formats to focus on user experience
by Noelle McElhatton, 21 June 2012, 09:36AM
Cannes 2012: 'Twitter is the second screen to TV', Twitter chief tells brands
by Noelle McElhatton, 21 June 2012, 09:07AM
From the blogs
Four ways brands can leverage the conversation on Twitter
@gordonmacmillan
22 June 2012, 10:21AM
The anti-social network? Misery making teens quit Facebook
Charlotte Henry
22 June 2012, 9:34AM
How Femfresh's facebook page caused an awful stink
Chris Barraclough
22 June 2012, 9:27AM
Personal shopping
Greg Taylor
22 June 2012, 9:18AM
Social Snapshot - Part 5: How social is London?
Jonny Rosemont
22 June 2012, 9:12AM
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