| Latest news | |  | | | | | Adidas is to be targeted by a video and store-based protest campaign that asks the Olympic sponsor to tackle alleged sweatshop conditions in its supplier factories. | | |  | | | | | Retail sales climbed 3.4% in May, as sunshine boosted sales of food and drink, clothing and footwear, although big-ticket items continued to languish. | | |  | | | | | Auto Trader, the second-hand car magazine and website, is to tap into the close personal connection that owners have with their cars with its first exclusively digital campaign, launching on 14 June. | | |  | | | | | Right Guard deodorant and Theramed toothpaste will be among the first physical branded items to be found in the 'Big Brother' house as part of a product-placement deal. | | |  | | | | | Cannes Lions Festival of Creativity has experienced a record 34,301 entries this year, despite a 35% drop in the Creative Effectiveness category. | | |  | | | | | Desperados, the tequila-flavoured lager owned by Heineken, is running an experiential and digital marketing push this summer. | | |  | | | | | BT Infinity broadband is extending its student-themed TV ad campaign into the console world with an interactive branded environment on Xbox Live, backed by sponsorship. | | |  | | | | | The deadline for entries into this year's Media Week Awards is next Thursday (14 June). | | | | | Opinion | |  | | | | | Brands need to focus on creativity if they are to really engage with festival goers, writes Simon Stanford, joint managing director & co-founder, Upfront. | | |  | | | | | Confusion reigns over implementation of the EU cookie directive, writes Martin Greenbank, head of intelligence, Arena Media. | | | | | Intelligence | |  | | | | | At a time of unprecedented technological change, traditional corporate hierarchies are under pressure and many smart marketers are choosing a highly flexible career path, writes David Benady. | | |  | | | | | The Outdoor Media Centre's Customer Journey research sets out to investigate the path to purchase from the customer's perspective. | | | | | | | Latest jobs | | | Senior Planner | | Recruiter The Walker Agency | | Salary £40,000-£50,000 | | Location Bournemouth | | | | |  | | |
No comments:
Post a Comment