Friday, 8 June 2012

Media AM - Absolute Radio and Ian Wright Euro ads, Facebook launches App Centre, Jubilee provides 20% radio ad lift, CBS Outdoor, Twitter, Guardian, Lonely Planet

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Media AM Bulletin
 
 
 
*   Latest News
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Absolute Radio: unveils Euro 2012 campaign
Absolute Radio readies Ian Wright Euro 2012 show ads
Nick Batten, 08 June 2012

Absolute Radio is to launch a digital outdoor ad campaign across London...

  
Facebook: launches App Centre
Facebook launches App Centre to showcase 'best social apps'
Sarah Shearman, 08 June 2012

Facebook has confirmed the launch of its App Centre, which will offer...

  
Radio: Jubilee weekend bolsters ad market
Radio celebrates as Jubilee provides 20% ad spend lift in May
Maisie McCabe, 08 June 2012

The UK's radio industry is on track to record a bumper May...

  
Robert Doel: joins CBS Outdoor
CBS Outdoor hires Robert Doel as group account director
Nick Batten, 08 June 2012

CBS Outdoor has appointed Robert Doel to the role of group account...

  
Online: study finds social interaction could influence rankings
Facebook and Twitter activity found to improve Google rankings
Sarah Shearman, 08 June 2012

Social "signals" on Facebook and Twitter, such as likes, tweets and shares,...

  
Guardian's marketing leader Chris Lawson exits after two years
Guardian begins marketing restructure as Chris Lawson exits
Arif Durrani, 08 June 2012

Chris Lawson, director of content sales and marketing at Guardian News and...

  
Lonely Planet: appoints Iris
Lonely Planet appoints Iris to handle global digital youth strategy
Sarah Shearman, 08 June 2012

Lonely Planet, the travel guide publisher, has appointed Iris Worldwide to create...

  
*   Also in the News
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Morrisons to become first Big Brother shopping partner
Maisie McCabe, 07 June 2012
Facebook ramps up mobile ad sales
Sarah Shearman, 07 June 2012
Tesco turns to IPC stable to promote Everyday Value range
Nick Batten, 07 June 2012
Auto Trader gets personal to shift consumer perceptions
Nick Batten, 07 June 2012
Tesco hit by online reputation plunge
Sara Luker, 07 June 2012
Out and About 7 June
Jeremy King, 07 June 2012
Morrisons serves up Euro 2012 summer campaign
Matthew Chapman, 08 June 2012
 
 
Blogs
Triggering the grumpy-old-manliness gene
Ivan Clark

Apart from upgrading my PC netbook to the consumer preview of Windows 8 instead of...

Elle’s Beckham success offers Twitter hope for magazines
Arif Durrani

Elle editor Lorraine Candy: "I was able to talk to my readers, really, really quickly, which in the history of...

The Winner Takes it All
Louise Brice

No, watching Eurovision isn't making me nostalgic for ABBA (but by the way how great...

Are newspapers giving you a headache? Keep taking the tablets
John Carroll

The National Readership Survey (NRS), which reports on the official readership estimates for the nation's...

God save the Queen
Sue Unerman

source : guardian.co.uk In 1977 a boat left Charing Cross pier to head down...

Getting ahead of yourself
Ivan Clark

I am slightly bothered that Mike Baker of the OMC saw fit to put me...

QR codes come to those who wait…?
Louise Brice

Did you see this? http://www.adweek.com/adfreak/guinness-qr-cup-reveals-scannable-code-when-full-140602 l It is a QR code that only...

Liking Facebook, marking your own homework and Nazis
Ivan Clark

I have been thinking about Facebook, mainly because of last week's public share sale...

 
 
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