| | | | | | | | "Smoked by Windows Phone" ? the trouble with competitions | Joseph Kay | 07 June 2012, 9:38AM | Microsoft's "Smoked by Windows Phone" competition ended several weeks ago, having amassed thousands of participants and several headlines too. It was confrontational by design, and while this can be a good thing, it can also create problems.
| | | Twitter unveils brand revamp that places tweeting bird at its centre | @gordonmacmillan | 07 June 2012, 8:00AM | Twitter has this morning unveiled a revamp of its brand that sees the familiar little blue tweeting bird formalised as its brand symbol. The announcement is designed to do away with the many variations that have crept in over the past six years that are often used to represent the Twitter brand.
| | | Facebook optimisation to maximise reach through EdgeRank | Michelle Cobb | 07 June 2012, 7:39AM | So you've spent time setting up your company page on Facebook, have an encouraging number of fans and regularly publish items for those fans to digest. Every time you post a new piece of content every single one of them will automatically see it within their Newsfeed right?
| | | Almost 6.5 million LinkedIn passwords reportedly stolen | @gordonmacmillan | 06 June 2012, 2:46PM | A huge blow for LinkedIn if the story breaking today is correct. A user in a Russian internet forum claims to have hacked the professional social network LinkedIn and stolen the account details of almost 6.5 million accounts.
| | | Starbucks Ireland caught out in 'British' Twitter fail | @gordonmacmillan | 06 June 2012, 1:11PM | Starbucks did not have the greatest of Jubilee weekends. Simply Zesty noticed that the Starbucks Irish Twitter account asked followers why they were proud to be British. Unsurprisingly, the question did not win Starbucks in Ireland any new fans. It was a simple error, but an embarrassing one for Starbucks.
| | | Print still leader in advertising revenues, trumping digital [Print not dead] | Eamonn Byrne | 06 June 2012, 9:08AM | The future of media advertising may be in digital, but for newspapers, print is still where it’s at. Labeled a bit 'on the old-fashioned' side by some colleagues, I feel that it is incumbent upon me to start defensively, which, in sport, war and life, it seems, is never a good idea. Nonetheless, here goes...
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