Thursday 17 January 2013

Breaking news from Brand Republic - Tesco, IPA Bellwether Report, The Guardian, FA, CBS Outdoor international

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list
part of Brand Republic
Brand Republic daily news bulletin
Latest news
Tesco print ads apologise for horsemeat contamination
Tesco print ads apologise for horsemeat contamination
by Teresa Fitzherbert
17 January 2013, 09:39AM
Tesco has taken out a full page ad in UK national newspapers to apologise for selling beefburgers that contained horsemeat, while Morrisons has taken the opportunity to promote its 100% beef burgers.
Ex-MCBD trio launch shop
Ex-MCBD trio launch shop
by Jeremy Lee
17 January 2013, 08:00AM
The former MCBD and Dare trio Helen Calcraft, Danny Brooke-Taylor and Andy Nairn are preparing to launch a start-up advertising agency in the spring.
Client confidence up, Bellwether says
Client confidence up, Bellwether says
by Ian Darby
17 January 2013, 08:00AM
Marketing budgets rose by just over 1 per cent during the final quarter of 2012, reflecting a small increase in optimism among clients, according to the latest IPA Bellwether Report.
Telegraph's Nick Hewat to take commercial lead at The Guardian
Telegraph's Nick Hewat to take commercial lead at The Guardian
by Arif Durrani
16 January 2013, 06:06PM
Nick Hewat, group commercial director at Telegraph Media Group, is leaving the publisher to take on the new role of commercial director at rival Guardian News & Media.
FA to bring brand to the fore
FA to bring brand to the fore
by John Reynolds
17 January 2013, 09:23AM
The FA is undertaking an overhaul of its brand and is pushing the brand itself to the fore, in a move which coincides with the 150th anniversary of the governing body of English football.
CBS Corp to sell CBS Outdoor international
CBS Corp to sell CBS Outdoor international
by Maisie McCabe
17 January 2013, 09:41AM
CBS Corporation (CBS Corp) has officially put its international outdoor arm up for sale, ending years of speculation that it would offload the business, which includes the UK operation.
Agencies line up for Bentley ad account
Agencies line up for Bentley ad account
by Jeremy Lee
17 January 2013, 08:00AM
Bentley, the Volkswagen-owned luxury car marque, is looking for an agency to handle its estimated £5 million pan-European advertising account.
John Lewis Partnership calls direct review
John Lewis Partnership calls direct review
by Sara Kimberley
17 January 2013, 08:00AM
The John Lewis Partnership is reviewing the direct marketing accounts for its John Lewis and Waitrose brands.
Blockbuster goes into administration
Blockbuster goes into administration
by John Reynolds
16 January 2013, 03:26PM
Blockbuster has today become the latest casualty of the high-street, after it called in administrators, putting more than 4,000 jobs at risk.
Channel 4 News head of comms Amy Lawson to join Cabinet Office
Channel 4 News head of comms Amy Lawson to join Cabinet Office
by Loulla-Mae Eleftheriou-Smith
16 January 2013, 02:01PM
Channel 4 News' head of comms Amy Lawson is leaving the ITN-run news programme to become chief press officer in the Cabinet Office, effective next month.
Promotion:We know students. We talk to them all year round.

Brilliantly simple email and online campaigns deliver your targeted messages straight to students – and with a 35% open rate, just imagine the opportunity that gives you.
 
Opinion
Ethical Coke campaign shows glimpse of future
Ethical Coke campaign shows glimpse of future
by Danny Rogers
17 January 2013, 08:00AM
Think BR: Seven steps to Facebook Exchange success
Think BR: Seven steps to Facebook Exchange success
by Erich Wasserman
17 January 2013, 08:00AM
Facebook's entry into the real-time bidding revolution helps buyers realise the full potential of programmatic buying across the media landscape, writes Erich Wasserman, co-founder, GM EMEA & APAC, MediaMath.
Intelligence
Is Channel 4 indispensable?
Is Channel 4 indispensable?
by
17 January 2013, 08:00AM
Did it prove the winner in the stand-off with Group M, Alasdair Reid asks.
How advertising brought down a dictator
How advertising brought down a dictator
by
17 January 2013, 08:00AM
The commercials director turned film-maker Pablo Larraín (pictured, below) explains how advertising helped end Pinochet's rule in Chile in his critically acclaimed thriller NO, starring Gael García Bernal.
Also in the news
Freesat hires ITV marketer Paul Gilshan to top role
by Matthew Chapman, 09 January 2013, 09:27AM
Andrew Gowers to head Trafigura corporate comms
by Lynsey Barber, 08 January 2013, 04:09PM
Marketing Society launches 'Brand activation' award category
by Staff, 08 January 2013, 03:00PM
Latest Blog Entries
"Why can't a woman be more like a man?"
TESS ALPS, 17 January 2013
Benefit cuts: a call to mobilise the disabled
Hugh Salmon, 17 January 2013
NRA calls Obama elitist hypocrite as it goes on offensive in ad
@gordonmacmillan, 17 January 2013
Inside the mind of the consumer: why wanting is better than having.
Chris Arnold, 17 January 2013
What could be better than a 90 inch smart HDTV in your living room ?
Sue Unerman, 16 January 2013
Fotobar
Greg Taylor, 16 January 2013
More Blogs
Latest jobs
Online Campaign Account Manager
Recruiter Amazon
Salary £competitive + stock options + benefits
Location Slough
Media and Content Officer
Recruiter Leeds College of Music
Salary £23,121 - £26,779 per annum subject to performance
Location Leeds
Creative Artworker - Bristol
Recruiter Bray Leino
Salary Circa £25k (depending on experience)
Location Bristol
Online Content Editor
Recruiter Amazon
Salary £competitive + stock options + benefits
Location Slough
Marketing and Insight Manager
Recruiter Leeds College of Music
Salary £29,249 - £34,895 per annum subject to performance
Location Leeds
Head of Ad Operations - RTB Tech Company
Recruiter Propel
Salary £70000 - £75000 per annum
Location London
Search More Jobs
BR Insight
Multiple Digital Touch Points: One Voice (Webcast)
Powering a consistent brand message across a multichannel campaign calls...
Inventive Strategies to Win Over the Student Market (Webcast)
With the average student spending over 3.7 hours a day online and a comb...
Social Media ROI: Turning Conversations Into Conversions In 2013 (Expert Reports)
This hard-hitting expert report forms the final chapter of our 3-part ca...
Digital on Trial: Harness 2012�s Key Trends to Seize Opportunities in 2013 (Expert Reports)
The final instalment of our 3 part Digital On Trial campaign is a hard-h...
MP3 Podcast: Transforming The Mobile User Experience (Expert Reports)
Over the last year, the number of people visiting the British Red Cross ...
Social Media ROI: Turning Conversations Into Conversions In 2013 (Webcast)
There has been so much content and so many events produced over the last...


Manage my bulletins Unsubscribe from bulletin
© Haymarket 1957 - 2010 All rights reserved
Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK
News Jobs Blogs & Forums Tenders

No comments:

Post a Comment