Thursday 31 January 2013

Breaking news from Brand Republic - Ad bosses call for Govt investment, Eric Cantona, Facebook, Radio 1, BlackBerry

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Ad bosses call for Govt investment
Ad bosses call for Govt investment
by Campaign staff
31 January 2013, 07:30AM
The British advertising industry is now responsible for generating £100 billion of GDP and urgently needs Government attention to kick-start economic growth, according to a report unveiled today.
Eric Cantona stars in ad to reinvent 'self-confident' Kronenbourg 1664
Eric Cantona stars in ad to reinvent 'self-confident' Kronenbourg 1664
by Alex Brownsell
31 January 2013, 09:21AM
Heineken is to position its Kronenbourg 1664 brand as a "reward for self-confident men", with a new multimillion-pound campaign starring former Manchester United footballer Eric Cantona.
Facebook mobile revenues double
Facebook mobile revenues double
by Gordon MacMillan
31 January 2013, 09:36AM
Facebook beat Wall Street's expectations and revenues climbed 40% in the fourth quarter with a doubling of mobile revenues.
Chris Moyle's exit fails to halt fall in Radio 1 listeners
Chris Moyle's exit fails to halt fall in Radio 1 listeners
by Arif Durrani
31 January 2013, 12:01AM
The departure of BBC Radio 1's self-anointed "saviour", Chris Moyles, after eight years, failed to halt declines in the BBC's breakfast show listeners, according to quarterly Rajar figures published today.
BlackBerry 10 launches as RIM rebrands
BlackBerry 10 launches as RIM rebrands
by Gordon MacMillan
30 January 2013, 04:25PM
It is months late, but today Research In Motion has finally launched its BlackBerry 10 operating system and changed its name officially to BlackBerry.
Sky's pre-tax profits rise 7.5% year on year despite 3% ad revenue decline
Sky's pre-tax profits rise 7.5% year on year despite 3% ad revenue decline
by Maisie McCabe
31 January 2013, 09:07AM
BSkyB has reported a profit of £487m for the six months to 31 December 2012, an increase of 7.5% year on year, despite revenue from advertising declining 3% to £215m.
Sainsbury's teams up with Channel 4 for cookery show
Sainsbury's teams up with Channel 4 for cookery show
by John Reynolds
31 January 2013, 08:59AM
Sainsbury's and Channel 4 are teaming up to air a new ad-funded TV show, called 'What's Cooking? From the Sainsbury's Kitchen'.
Burger King reviews £40m media
Burger King reviews £40m media
by Maisie McCabe
31 January 2013, 07:30AM
Burger King is reviewing its £40 million pan-European media planning and buying account.
Opinion
A view from the bottom
A view from the bottom
by Richard Williams
31 January 2013, 08:00AM
The advertising industry, like most, is tightening. Competition is increasing, clients are more demanding and pitch processes ever-more cut-throat. Industry elders might argue that these factors have taken the fun out of the industry. But I'd disagre...
As mission statements go, 'to be the best' will do
As mission statements go, 'to be the best' will do
by Ian Darby
31 January 2013, 08:00AM
Idle moments are frequently filled with a trawl through agency websites to check their brand positionings, mission statements, reasons to exist. The majority make "calm down, dear" sound like the most delicious line in advertising.
Intelligence
Product of the Year - 2013: the winners
Product of the Year - 2013: the winners
by
31 January 2013, 09:00AM
This year's triumphant brands prove that it pays to innovate, while research highlights the added consumer appeal of lines that display the Product of the Year logo.
Augmented-reality drones
Augmented-reality drones
by
31 January 2013, 08:00AM
Unlikely as it may seem, stealth drones could spawn the next must-have gadget, Ian Darby writes.
Also in the news
Hit or Miss? Sandals offers retort to Katie Price's media attack on its resort
by Loulla-Mae Eleftheriou-Smith, 30 January 2013, 09:30AM
Lucozade unveils trio of new brand ambassadors for Six Nation's campaign
by John Reynolds, 31 January 2013, 08:43AM
British Airways takes flight with Comber
by , 31 January 2013, 08:00AM
Diet Coke "the gardener" by BETC London
by , 31 January 2013, 08:00AM
Latest Blog Entries
Mini-me in 3D
Greg Taylor, 31 January 2013
Mobile marketing goes beyond mobile advertising
Chris J Reed, 31 January 2013
Could the British Embassy's scaremongering radio ad unjustly brand Spain as a dangerous place to travel?
Chris Arnold, 31 January 2013
SANS HUMOUR
Lol and Nat, 30 January 2013
What The London Underground Map Tells Us Our Relationship with Design
Uri Baruchin, 30 January 2013
Screw it, let's do it
Andy Nairn, 30 January 2013
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