Thursday 17 January 2013

Digital AM - Skittles, John Lewis, 360i, Glue Isobar

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What brands can learn from the Skittles rainbow inspired Twitter feed
by Gordon MacMillan
17 January 2013, 11:28AM
Skittles is winning fans for its Twitter feed with some truly "rainbow" inspired Tweets, which show how some brands are taking an off beat apporach to social media and winning.
John Lewis Partnership calls direct review
John Lewis Partnership calls direct review
by Sara Kimberley
17 January 2013, 08:00AM
The John Lewis Partnership is reviewing the direct marketing accounts for its John Lewis and Waitrose brands.
Dentsu's 360i enters Europe in London tie-up with Steak
Dentsu's 360i enters Europe in London tie-up with Steak
by Sara Kimberley
17 January 2013, 08:00AM
The Dentsu-owned digital creative shop 360i is to launch a European office based in London.
Glue Isobar wins ScottishPower digital task
Glue Isobar wins ScottishPower digital task
by Katherine Levy
17 January 2013, 08:00AM
Glue Isobar has been appointed by ScottishPower to handle its digital advertising after a review that began in September last year.
Promotion: Multiple Digital Touch Points: One Voice

Consumers are channel agnostic. Hear from Andrex's Head of Integrated Communications, as he reveals how to create a consistent message across several consumer touch points. Sign up for free here.
Latest Blog Entries
"Why can't a woman be more like a man?"
TESS ALPS, 17 January 2013
Benefit cuts: a call to mobilise the disabled
Hugh Salmon, 17 January 2013
NRA calls Obama elitist hypocrite as it goes on offensive in ad
@gordonmacmillan, 17 January 2013
Inside the mind of the consumer: why wanting is better than having.
Chris Arnold, 17 January 2013
What could be better than a 90 inch smart HDTV in your living room ?
Sue Unerman, 16 January 2013
Fotobar
Greg Taylor, 16 January 2013
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BR Insight
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