Monday, 7 January 2013

Digital AM - Mondelez appoints agencies, Hunter wellies, Warburtons, Dynamo PR

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Mondelez International consolidates UK digital account into three agencies
Mondelez International consolidates UK digital account into three agencies
by Sara Kimberley
07 January 2013, 11:21AM
Mondelez International, Kraft's rebranded snack business, has consolidated its UK digital roster into Elvis, Syzygy and Rehab.
Hunter takes control of British weather in global Facebook campaign
Hunter takes control of British weather in global Facebook campaign
by Loulla-Mae Eleftheriou-Smith
07 January 2013, 11:44AM
Hunter, the premium wellington boot brand, has today launched a global Facebook campaign that aims to drive consumer engagement by focusing on the weather.
Warburtons kicks off biggest ever campaign
Warburtons kicks off biggest ever campaign
by John Reynolds
07 January 2013, 10:18AM
Warburtons has launched a campaign by WCRS that focuses on its breakfast range and uses the strapline "From our family to yours".
Dynamo boosts SEO capabilities with hire of Lexi Mills
Dynamo boosts SEO capabilities with hire of Lexi Mills
by Lynsey Barber
07 January 2013, 09:38AM
Dynamo PR has hired Lexi Mills in the newly created role of head of digital to strengthen the agency's digital and SEO expertise.
Promotion: Multiple Digital Touch Points: One Voice

Consumers are channel agnostic. Hear from Andrex's Head of Integrated Communications, as he reveals how to create a consistent message across several consumer touch points. Sign up for free here.
 
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