Friday, 4 January 2013

The Wall > How news can break on Instagram as John Terry reveals Lampard is leaving Chelsea

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How news can break on Instagram as John Terry reveals Lampard is leaving Chelsea
04 January 2013, 3:50PM

Lots of excitement among Chelsea fans today as John Terry possibly revealed that his friend and team mate Frank Lampard is leaving the Premier League club. The fact that Lampard is leaving is no surprise to football fans, as speculation about his future has been rife, but how the apparent confirmation from inside the West London club came is more note worthy.

Polaroid to launch photo stores...to print your Instagram photos
04 January 2013, 3:02PM

Polaroid Fotobar will open the first ever retail location to print digital pictures in 2013Are tangible photographs on the way back? Polaroid seems to think so. The firm was once the king of popular photography, with its instant camera achieving iconic status, and arguably helped the rise of Instagram. While the photo app has gone onto achieve great success Polaroid is a shadow of its former self. Instagram was bought for $1bn by Facebook while Polaroid has twice gone into bankruptcy and only emerging from that in 2010 as a new business.

Forcing users to sign up to Google+ boosts visits, surprisingly
04 January 2013, 12:42PM

As Google fights ever harder to crack social media, it seems it might be playing a little bit dirty. The Wall Street Journal reports it is forcing people who use Google services, from YouTube to Zagat, to sign up for Google+.

Why Purposeless Browsing will be the Biggest Trend of 2013
04 January 2013, 11:43AM

Pinterest is the poster child for purposeless browsingAs consumers we're used to logical. We pick up documents and read from left-to-right and from top-to-bottom. We start a film at the beginning and eventually we get to the end, and we wouldn’t listen to a song in reverse. But the internet is different, and 2012 saw us embrace this difference and recognise how we stumble around from item to item within a vast digital landscape.

Why quality content marketing will be king in 2013
04 January 2013, 10:34AM

Why quality content marketing will be king in 2013The past 12 months has seen content marketing become a big hitter in the marketing discipline stakes and there are plenty of lessons marketers need to learn for the year ahead to make the most of the growing medium. 2012 has been a great year for content marketing, one that has seen it established as a key discipline as brands look to create a genuine rapport with their target audience. And there are big names leading the charge; the likes of Coca-Cola and Red Bull both embed content strategy as an integral part of their overall marketing strategy.

Mobile bloblgging on your BlackBerry
04 January 2013, 9:36AM

Bloggers are inspired by what they see and do, so it's no surprise that many of them want easy-to-use apps that will allow them to work on their blogs while they are on the go. The reasons for doing this vary from wanting to be the first one to publish a story to wanting to keep their friends, family and followers up to date on their daily activities as they happen. Luckily, there are many apps that allow bloggers to post, edit and upload all their content from anywhere they wander. But with over one million apps out there, which ones are best suited for blogging?

BookRx recommends books for you to read according to your Tweets
03 January 2013, 3:36PM

BookRx Recommends Books According To Your Twitter FeedFinding a new book to read isn’t always easy. People on Twitter are always asking for recommendations and it is a great place to get them. Now there’s a little help at hand courtesy of this online project from the team at Knight Lab, the news media innovation group, called BookRx.

Why less is more will dominate digital creativity in 2013
03 January 2013, 12:07PM

EE: launched 4G at Battersea Power StationI foresee two key opportunities for the industry creative this year. One is that ambient will become a key battleground for brands trying to disrupt audiences' daily routines. The other is the move towards the big, the bold and the simple. Both these trends may well converge of course and I look forward to exploring their possibilities.

Twitter valued at $11bn as it begins preparation for a possible 2014 IPO
03 January 2013, 10:23AM

Twitter could seek an IPO in 2014 making it the IPO of the decadeAfter a rocky 2012 for technology companies coming to the market, which left Groupon, Zynga and Facebook bruised, no one wants to rush towards an IPO in 2013 and particularly not Twitter, which finished the year strong after its role in the US presidential election.

The Facebook cheat sheet [infographic]
02 January 2013, 11:09AM

We already know you spend a lot of time on Facebook, even if that is increasingly on your smartphone, but when you’re using your Macbook or PC it’s handy to know how to get around Facebook faster. These keyboard tricks and Facebook shortcuts should help you do that and cut down on the time you spend on the site.



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