Facebook Graph has the potential to be more intuitive and more 'social' element than Google+ | 30 January 2013, 3:17PM | Last night, with my feet up watching TV, I was amazed at the number of ads I saw for information search and listing-type websites. Within two commercial breaks, I counted at least four; Hotels.com, Trivago, Kayak and 118 118. For me this really hit home how the modern psychology of online purchasing, especially for big ticket items and leisure activities, is changing. Not just satisfied with finding out where we can obtain a R186 signal box, or fishing advice from JR Hartley, we now want that instantaneous, great value deal, in addition to seeking advice and advocacy from others through the myriad of reviews and rating calculations that these sites provide.
| | | Foursquare launches specialist business app | 30 January 2013, 12:47PM | Foursquare, the geo-location social network, has launched an app that will allow businesses to update customers about themselves directly from their phone. The company published a blog post yesterday, announcing the arrival of Foursquare for Business, which it says will help the million plus businesses on their network connect with customers quickly and easily, straight from their phone.
| | | YouTube plans to challenge cable and Netflix with paid for channels | 30 January 2013, 10:32AM | YouTube is planning the next phase of its development and is reported to be launching pay-per-view channels, which would see it challenge cable TV as well as streaming services such as Netflix and LoveFilm. According to various reports, Google’s YouTube has been in contact with a number of content producers with a view to supplying it with programming, which could be priced in the region of $1 to $5 (63p to £3.17) a month.
| | | Get Smart about Smartphones to Appease Digital Shoppers | 30 January 2013, 10:15AM | The smartphone is changing how we shop. From showrooming to hitting the January sales in a more convenient way, smartphones have placed shoppers ahead of retailers and brands in the race to master digital. This gap is set to widen as retailers struggle to keep up with the expectations of the increasingly demanding digital shopper. Smartphones are creating a bridge between physical products and digital worlds, but retailers and brands are failing to grasp the nettle.
| | | As Twitter deals with porn issue on Vine: 20 brands experimenting with video ads | 29 January 2013, 3:08PM | Over the weekend and yesterday there was much Tweeting about how porn had already reached Twitter’s Vine video app. Twitter is taking action against pornography on Vine and banning searches for explicit content and deleting X-rated users. It has also apologised for a “human error” that highlighted a graphic NSFW clip on the Vine homepage on Monday. That was maybe not the kind of showcase we had been expecting.
| | | Archiving Twitter: is it really worth the hassle? | 29 January 2013, 12:35PM | A story in the Telegraph recently outlined the US Library of Congress plans to archive all tweets, in order to preserve a picture of American society for posterity. After my initial reaction of: What? How? Why? How much? a clearer view of the benefits is starting to emerge.
| | | | | Can Blackberry bounce back this week? Tell us if you'll choose RIM again | 29 January 2013, 9:06AM | Some tech writers have been getting a little frothy about Research in Motion’s chances of pulling a huge save out of the bag this week as it rolls out its new BlackBerry 10 operating system and a couple of new phones. It is a precipice moment in RIM’s history. There is going to be a $3.7m (£2.3m) 30-second Super Bowl TV spot and masses of other marketing activity to build buzz. It needs it.
| | | Google+ passes Twitter to take number two social network slot behind Facebook | 28 January 2013, 3:38PM | Something appears to be happening around Google’s Google+ at least this is what some new numbers tell us from GlobalWebIndex. It says Google+ has 343 million active users which makes it the second largest social network globally. That is likely surprise some, if not many as it is still difficult to see how much of this activity is because Google pushes its network so hard to anyone who has a Google profile.
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