Friday, 11 January 2013

Digital AM - Google, Tesco, Albion, ISBA, Lynx

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Google accused of 'abusing' search dominance
Google accused of 'abusing' search dominance
by Matthew Chapman
11 January 2013, 10:45AM
Google has been accused of abusing its dominant position in the search market by Joaquin Almunia, the European Commission's antitrust chief.
Tesco hires Amazon boss for multi-channel future
Tesco hires Amazon boss for multi-channel future
by Matthew Chapman
10 January 2013, 01:11PM
Tesco boss Philip Clarke aims to make the supermarket the "multi-channel retailer of choice" in the UK this year following its acquisitions of Blinkbox, ebook firm Mobcast and music streaming service We7.
Albion picks up Chemist Direct brand and digital brief
Albion picks up Chemist Direct brand and digital brief
by Staff
11 January 2013, 08:00AM
Albion has been hired by the online chemist Chemist Direct to handle its brand identity and redevelop its ecommerce platform, Chemistdirect.co.uk.
ISBA challenges 'ill-thought out' EU data protection report
ISBA challenges 'ill-thought out' EU data protection report
by Gemma Charles
11 January 2013, 09:05AM
ISBA has expressed concern that the European Parliament's draft report on the Data Protection Regulation imposes significant new restrictions and definitions for advertisers, and will contradict the EU Charter on fundamental rights.
Lynx to take consumers out of this world
Lynx to take consumers out of this world
by John Reynolds
11 January 2013, 11:17AM
Lynx is tapping into the fervour around the Red Bull space-jump stunt with a campaign for its Lynx Apollo brand, fronted by astronaut Buzz Aldrin, which will send one fan into space.
Promotion: Multiple Digital Touch Points: One Voice

Consumers are channel agnostic. Hear from Andrex's Head of Integrated Communications, as he reveals how to create a consistent message across several consumer touch points. Sign up for free here.
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Ines Nadal, 11 January 2013
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BR Insight
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