Campaign Daily Fix - Greggs, Coca-Cola, Love Smoothies, Seat, Channel 4, MAA Best Awards

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest News Greggs launches first TV campaign in two years by Teresa Fitzherbert, 15 January 2013, 12:05PM Greggs, the bakery group, has invested more than £1m in a new marketing campaign that includes its first TV ad in two years. Coca-Cola launches two-minute ad to tackle obesity by Sara Kimberley, 15 January 2013, 10:16AM The Coca-Cola Company has launched a two-minute TV ad in the US as part of its bid to tackle the issue of obesity. Atomic London wins ad account for Love Smoothies by Jeremy Lee, 15 January 2013, 09:43AM Atomic London, the start-up agency founded by the former DDB executives Nick Fox, Jon Goulding, Guy Bradbury and Richard Hill, has been awarded the advertising account for Love Smoothies. Seat showcases Leon in augmented reality app by Ian Darby, 15 January 2013, 09:07AM Seat, the Volkswagen-owned car marque, is launching an augmented reality app for visitors to its showrooms, to discover more about the new Leon. Channel 4 extends Utopia online with TH_NK by Maisie McCabe, 15 January 2013, 11:04AM 'Utopia', Channel 4's high-profile conspiracy drama that launches this evening, will be expanded online through 'The Utopia Inquiry', a digital experience created by TH_NK. Arc London leads MAA Best Awards shortlist by Sara Kimberley, 14 January 2013, 04:49PM Arc London is leading the way with the most shortlisted entries (ten) at this year's Marketing Agencies Association Best Awards. Latest Work The Sun "big smile giveaway" by Grey 15 January 2013, 11:50AM Barclays "you vs unconditional love" by BBH 14 January 2013, 05:21PM Bartle Bogle Hegarty has created a TV spot for Barclays to promote its "Family Springboard" mortgage, which allows parents to put their savings towards their loved-ones' mortgages and get their money back with interest. Lynx "fireman" by BBH 11 January 2013, 08:27AM To promote its new men's fragrance, Apollo, Lynx is sending one lucky customer into space. Lucozade "last man standing" by Grey London 10 January 2013, 08:00AM Also in the News Carlsberg replaces Budweiser as official beer partner of Premier League by John Reynolds, 15 January 2013, 10:41AM Facebook set to unveil Google search rival by Gordon MacMillan, 15 January 2013, 10:25AM HMV calls in administrators putting 4,000 jobs at risk by Matthew Chapman, 15 January 2013, 09:09AM AB InBev appoints UK marketing chief among restructure by Gemma Charles, 15 January 2013, 08:00AM Blogs AD FIRST, BRIEF SECOND Dave Trott, 15 January 2013, 8:01AM How technology can prevent history from becoming history Andy Nairn, 14 January 2013, 9:01PM Performance analytics and the future of pitching Chris Pearce, 11 January 2013, 4:01PM Appy New Year! Ines Nadal, 11 January 2013, 10:01AM Marketing for idiots Andy Nairn, 09 January 2013, 9:01PM A whole freaking bunch of good stuff Steve Henry, 07 January 2013, 6:01PM More Blogs Latest Jobs Integrated Account Director £45-50K + Benefits, Central London Integrated Account Manager £25-30K + Benefits, Central London Online Agency Sales Manager £3700 - £35000 per annum + 20k OTE, City of London Senior Contract Project Manager - London - £350 per day £350 - £400 per day, London Senior Digital Planner Buyer £28k, Central London More Jobs Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2013 All rights reserved