Thursday 20 December 2012

Breaking news from Brand Republic - TalkSport, Instagram, BA, Aldi, The Daily Telegraph

 
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Latest news
 
Adam Bullock and Moz Dee exit UTV's TalkSport  
Adam Bullock and Moz Dee exit UTV's TalkSport
by Arif Durrani
20 December 2012, 12:00PM
 
UTV Media, owners of radio broadcaster TalkSport and Sport magazine, have been dealt an end of year hammer blow with the news that managing director of sales, Adam Bullock, and programme director, Moz Dee, are leaving the company.
 
Instagram boss denies users' photos will be sold for advertising purposes  
Instagram boss denies users' photos will be sold for advertising purposes
by Matthew Chapman
20 December 2012, 11:08AM
 
Instagram co-founder Kevin Systrom has been forced to reassure its users that it has no intention to sell photos for advertising purposes, following a social media backlash.
 
Jazz FM and Aberdeen Asset Management ink tie-up with BA  
Jazz FM and Aberdeen Asset Management ink tie-up with BA
by Maisie McCabe
20 December 2012, 10:03AM
 
Jazz FM and Aberdeen Asset Management have developed a marketing partnership with British Airways that will enable BA travellers to listen to their mix CD while in the air.
 
Aldi bucks trend as 'big four' withdraw Christmas ad spend  
Aldi bucks trend as 'big four' withdraw Christmas ad spend
by Matthew Chapman
20 December 2012, 09:15AM
 
Aldi has significantly increased its TV and press Christmas ad spend at a time when the "big four" supermarkets are reducing their spend, according to Nielsen.
 
Think BR: Which came first, the mobile site or the app?  
Think BR: Which came first, the mobile site or the app?
by Mark Freeman
20 December 2012, 08:30AM
 
Don't make the mistake of thinking mobile is just about apps, writes Mark Freeman, creative partner, Movement.
 
Social media guidelines given cautious thumbs up by PR industry  
Social media guidelines given cautious thumbs up by PR industry
by John Owens
19 December 2012, 06:03PM
 
The PR industry has given a cautious welcome to new guidelines around social media in the wake of the Lord McAlpine scandal.
 
The Daily Telegraph dominates quality sector says NRS data  
The Daily Telegraph dominates quality sector says NRS data
by John Reynolds
19 December 2012, 12:35PM
 
The Daily Telegraph has reported the biggest daily readership across print and web in the quality sector, boasting an overall daily readership of 1.89 million, according to the latest round of audited readership figures.
 
British Sports Marketing Bureau tipped for New Year launch  
British Sports Marketing Bureau tipped for New Year launch
by John Reynolds
19 December 2012, 11:17AM
 
Britain's Olympic and Paralympic sports are to pool their commercial rights into an independent company, called the British Sports Marketing Bureau (BSMB), which is set to launch in the New Year, if it is backed by the national governing bodies.
 
 
Promotion: The Hottest Search, Social and Mobile Trends - on-demand webcast
Insight from Just Eat's CMO, Mat Braddy - how to cash in on search, social and mobile to gain the competitive edge, increase traffic and ROI for 2013. Watch it here
 
Opinion
 
Think BR: The 12 best books about advertising  
Think BR: The 12 best books about advertising
by Paul Feldwick
14 December 2012, 08:30AM
 
What are the best dozen books about advertising and advertising research, asks Paul Feldwick, writing on behalf of Credos.
 
Think BR: Good data protection law should not throttle innovation  
Think BR: Good data protection law should not throttle innovation
by Nick Stringer
13 December 2012, 08:30AM
 
The European Commission's data protection proposals have the potential to set Europe's digital agenda back by years, writes Nick Stringer, director of regulatory affairs, IAB.
 
 
Intelligence
 
Harnessing the power of household buzz  
Harnessing the power of household buzz
by Paul Oronoz
14 December 2012, 08:00AM
 
More than four out of five of us regularly recommend products to friends, writes Paul Oronoz, UK country manager, Specific Media.
 
The perfect gift for today's generation? Get away, together  
The perfect gift for today's generation? Get away, together
by Rodney Collins
14 December 2012, 08:00AM
 
Two recent studies uncover some potential clues regarding the ultimate holiday gift for today's youth, writes Rodney Collins, regional director EMEA, McCann Truth Central.
 
 
Also in the news
 
Danny Rogers becomes brand editor of Campaign
by Staff, 19 December 2012, 10:00AM
 
ISBA suggests 'behavioural remedy' might be needed in Global/GMG merger
by Maisie McCabe, 19 December 2012, 09:18AM
 
Review of the Year: Top Media Brands in 2012
by Nicola Kemp, 18 December 2012, 11:00AM
 
 
Latest Blog Entries
 
It's not what you say, it's what you do?
Claire Emes, 20 December 2012
 
Hot stamped!
Greg Taylor, 20 December 2012
 
US Gun Laws: Could Twitter and Facebook be forces for good?
Hugh Salmon, 20 December 2012
 
Singapore spreads the love of shopping with Xmas in the tropics theme
Chris J Reed, 20 December 2012
 
Another year older, but not deeper in debt?
Bob Willott, 19 December 2012
 
12 career tips of Christmas - day nine
NABS, 19 December 2012
 
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