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Wednesday, 5 December 2012
Campaign Breaking News - Absolut appoints Sid Lee to global advertising
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Absolut to appoint Sid Lee to global advertising
by Anne Cassidy,
05 December 2012, 02:42PM
Absolut is to appoint Sid Lee to its global advertising business after pitch, in a move which threatens TBWA's 30-plus-year relationship with the brand.
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