Latest news | | | | | | Homebase is expanding its social commerce offering by launching a YouTube channel with Facebook integration. | | | | | | | Two out of three FTSE 100 companies are at a competitive disadvantage because they are failing to engage effectively with social networks, according to new research. | | | | | | | This week on the Intelligence section we try to find out if Facebook users are quite as engaged as we think they are, and how consumers feel about the annual deluge of Christmas ads. | | | | | | | Sir Martin Sorrell's media powerhouse, GroupM, has become the latest group to downgrade its global ad forecast for 2013, from 5.3% foreseen in June, to 4.5% today, citing "continued sluggishness in the US and European economies". | | | | | | | Marketers can leverage the power of the iPhone 5 to deliver even richer experiences, writes Tim Villanueva, mobile marketing strategist, Fetch. | | | | | | | Andrew Griffith, chief financial officer of BSkyB, is to take on responsibility for ad sales following the appointment of chief operating officer Mike Darcey as chief executive of News International. | | | | | | | Digital Cinema Media (DCM), the UK cinema advertising company, has promoted Davina Barker to the head of agency sales. | | | | | | | MEC Manchester has won the UK TV media planning and buying of the used car business, webuyanycar.com, estimated to be worth £5m, after a competitive pitch. | | | | | | | Auto Express, the weekly car magazine published by Dennis, has launched an iPad app, which includes interactive ads for Mazda, Jaguar and Remington. | | | | | | | Amazon has launched Premium Store, a women's fashion section on its UK website that offers a clothing from brands including 7 For All Mankind, Hudson, Joe's Jeans, Pringle, Eva Franco, Mimi Holliday and Princess Tam Tam. | | | | Promotion: Harness 2012's Key Trends To Seize Opportunities In 2013 |
| Marketing heads of Nokia, Dog's Trust and Hotels.com reveal what we should take from 2012 to drive digital growth in 2013. Secure your place and listen live on 5th December. | | | | | | Latest jobs | | Digital Producer | Recruiter Source | Salary £25000 - £28000 per annum | Location London | | | | | | | |
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