Marketing Daily - HTC replaces Sony as UEFA Champions League sponsor; plus more of the best Marketing Moments of 2012

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing December 2012   Latest News   HTC replaces Sony as mobile partner of Champions League Matthew Chapman, 12 December 2012   HTC has replaced Sony as the official mobile phone supplier for the...     #aoty12: Direct Agency of the Year - OgilvyOne Matthew Chapman, 11 December 2012   A combination of 18 new clients accounting for fees of more than...     #aoty12: Sponsorship Agency of the Year - Synergy John Reynolds, 11 December 2012   The winning agency had a storming year, with new-business wins and a...     #aoty12: PR Agency of the Year - John Doe Kate Magee, 11 December 2012   The winning agency has proved its vision of marrying brands with popular...     Marketing Moments 2012: Kony redefines the power of the viral Nicola Kemp, 06 December 2012   The fastest-spreading viral video of all time gave marketers a taste of...     Marketing Moments 2012: Obama secures historic second term Nicola Kemp, 06 December 2012   It was a monumental achievement: Barack Obama defied political gravity to secure...     Virgin Atlantic to retain brand name after $360m Delta deal Matthew Chapman, 12 December 2012   Virgin Atlantic will retain its brand name after striking a $360m deal...     Usain Bolt extends Virgin Media partnership Maisie McCabe, 12 December 2012   Usain Bolt, the 100 and 200 metre Olympic champion, is to star...     Spurs earmark US as key international priority John Reynolds, 12 December 2012   Tottenham Hotspur has earmarked developing the football club's brand in the US...     Sourz shot ad blasted for being too 'youth orientated' Matthew Chapman, 12 December 2012   Drinks company Maxxium has been reprimanded by the advertising watchdog for breaching...       Also in the News   Women's Aid launches first 3D cinema ad with real-time edit Sara Kimberley, 12 December 2012   O2 ticked off by ad watchdog over iPhone 5 delivery claims Sarah Shearman, 12 December 2012   Morrisons' Christmas ads investigated by ASA Matthew Chapman, 11 December 2012       Blogs     Starbucks is easy to boycott. But what about Spurs? Unofficial Partner   Character is what you do when you think nobody is watching. This phrase came to mind when reading the Independent’s...     Is Brand Simplification Simply Wrong? Dave Roberts   "Surely not... not Google?! Not after fourteen years of hyper logo creativity? They wouldn't evolve their logo into something...     The battle of the Christmas 2012 ads Richard Fullerton   Waitrose Christmas 2012 TV ad - cheap and cheerful. The battle of the Christmas 2012 ads has reached a...     Tis the season to be flu-ey Jonathan Weeks   Cleanliness on the go is an untapped opportunity, particularly in the winter months, writes Jon Weeks, Director in Ipsos Marketing....     Helen Edwards: The importance of thinking inside the box Helen Edwards   What’s the story behind easyJet’s up-and-away 2012 financial results? As ever, there is more than one: a dismal summer that...             Whitepapers     Captivate Your Audience with Interactive Online Storytelling (Webcast)   Internet Explorer launched a powerful interactive web experience in Marc...     Social Media ROI: Turning Conversations Into Conversions In 2013 (Webcast)   There has been so much content and so many events produced over the last...     Digital on Trial: Harness 2012's Key Trends To Seize Opportunities In 2013 (Webcast)   As the dust settles on a volatile year for digital marketing, with new c...     7 Key Principles to Drive Online Purchases from Your Website (Expert Reports)   The majority of purchases start online today and it’s a given fact...     Mastering Digital Advertising: How to boost your bottom line (Expert Reports)   In 2011 the Internet Advertising Bureau (IAB) calculated that £1 i...         E-Commerce Operations Manager, Epson Competitive Plus Benefits, Hertfordshire Research Manager, Marketing Scout £25000 - £35000 per annum + benefits, Wigan Digital designer for famous Global TV channel £35-45K, Gabriele Skelton £35-45k, Central London Online & Digital Marketing Co-ordinator, Marketing Scout £20000 - £26000 per annum, Chester Senior Project Manager, Zebra People £45000 - £50000 per annum + Excellent Benefits, City of London Marketing Manager - Investment Management, Badenoch & Clark £45000 per annum + benefits, City of London User Experience Manager, Badenoch & Clark £400 - £450 per day, City of London Marketing Manager, Badenoch & Clark £170 - £180 per day, City of London Design Manager, Badenoch & Clark £34000 - £39000 per annum, City of London Insight Analyst, Badenoch & Clark £200 - £250 per day, City of London     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2012 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ▼  2012 (1605) ▼  December (89) The Wall > Revolutions in Facebook Reach Digital AM - Publicis Groupe, Dennis, MailOnline, ... Media AM - Merry merriness all Breaking news from Brand Republic - Consumer confi... The Wall > Is Foursquare finally growing up? What ... Media AM - Adam Bullock and Moz Dee exit TalkSport... Breaking news from Brand Republic - TalkSport, Ins... The Wall > Instagram changes spark anger, as compa... Digital AM - Samsung, Danny Rogers, Comet, Wickes,... Media AM - ISBA on Global/GMG, Danny Rogers to lea... Breaking news from Brand Republic - Danny Rogers, ... The Wall > HTML cheat sheet for digital marketers ... Marketing Daily - Romeo Beckham makes his advertis... Campaign Daily Fix - Google +, BBH, Easy-forex, Wi... Digital AM - Twitter, Google+, Publicis, Wonga, Wa... Media AM - Absolute Radio in talks with potential ... Breaking news from Brand Republic - Absolute Radio... The Wall > What mobile needs to do to have a great... Marketing Daily - Counting down the top 10 Marketi... Campaign Daily Fix - Mini, Associated British Food... Digital AM - Apple, Cristal Festival, LBi, Iris, W... Media AM - Maxus takes £21m Associated British Foo... Breaking news from Brand Republic - Sport star tie... The Wall > The Guardian scraps Facebook frictionle... Marketing Daily - Burberry turns to Vodafone marke... Media AM - Guardian and Observer journalists back ... Campaign Daily Fix - Persil, Campaign Viral Chart,... Digital AM - Confused.com, Cristal Festival, C4, G... Breaking news from Brand Republic - Campaign Viral... The Wall > David Jones says social media is changi... Digital AM - Ofcom, Twitter, Digital Agency of the... Global Bulletin from Brand Republic - Pepsi, Burbe... Campaign Daily Fix - Advertising agency of the yea... Marketing Daily - Twitter names top UK brand campa... Media AM - Facebook further expands into real-cash... Breaking news from Brand Republic - Ad Agency of t... Breaking News - James Harding quits as editor of t... The Wall > Twitter's Top 10 UK Promoted Product ca... Marketing Daily - HTC replaces Sony as UEFA Champi... Campaign Daily Fix - Women's Aid, American Apparel... Media AM - GNM hires former ITV marketer Julia Por... Digital AM - Clear Channel, O2, Usain Bolt, Mauric... Breaking news from Brand Republic - Virgin Atlanti... The Wall > A Year on Twitter - A look back at the ... Campaign Daily Fix - Maurice Lévy, Andrex, Morriso... Digital AM - Asos, Andrex, Clear Channel, Maurice ... Media AM - Burberry to review global media, ITV pu... Marketing Daily - #aoty12: Marketing's Agency of t... Breaking news from Brand Republic - Marketing's Ag... The Wall > To understand mobile marketing, you nee... Marketing Daily - Counting down the finest Marketi... Campaign Daily Fix - Cheil Worlwide, Nike and Adid... Digital AM - Microsoft, Starbucks, IBM, Unilever Media AM - ITV's X Factor finale peaks at 12.5m, S... Breaking news from Brand Republic - John Lewis, St... Media Week most read + FT drops 4% in newspaper ABCs The Wall > Google exec told to stop Tweeting Marketing Daily - Starbucks chief pens open letter... Digital AM - Facebook, Campaign Viral Chart, We Ar... Media AM - Carolyn Everson restructures Facebook U... Campaign Daily Fix - IPA, Kenwood, Mindshare, Face... Breaking news from Brand Republic - Npower, Campai... Data & Direct Bulletin - Wunderman creative hire, ... Global Bulletin - Infiniti Red Bull, Carlsberg pit... The Wall > Instagram falls out of love with Twitte... Digital AM - Top 10 ads on YouTube, Instagram and ... Marketing Daily - Taxing issues for marketing as b... Campaign Daily Fix - Carlsberg, Grant's, Audi, CHI... Media AM - Dyson reviews £130m media, LBi recruits... Breaking news from Brand Republic - Dyson, Branson... The Wall > The value of Twitter followers: You can... Campaign Breaking News - Absolut appoints Sid Lee ... Marketing Daily - Tesco, Virgin Media, The Revs, I... Campaign Daily Fix - CHI, GSK, ASA, DMA Awards, So... Media AM - Arena wins Ricola, MediaCom, Immediate ... Digital AM - The Revs, American Apparel, DMA Award... Breaking news from Brand Republic - Tesco, Boots, ... The Wall > A quick guide to social media around th... Campaign Daily Fix - Ann Summers, SodaStream, glob... Marketing Daily - Npower switches marketing to foc... Media AM - GroupM downgrades 2013 global ad foreca... Digital AM - YouTube, Facebook, GroupM, Sky, DCM Breaking news from Brand Republic - Npower, GroupM... The Wall > The top 20 most shared social video ads... Marketing Daily - Kimberly-Clark reshuffle sees ye... Campaign Daily Fix - Webuyanycar.com, UK adspend 2... Media AM - Zenith expects TV ad market to fall in ... Digital AM - Amazon, Daily Mail, MEC, Campaign Vir... Breaking news from Brand Republic - Starbucks, Zen... ►  November (144) ►  October (147) ►  September (131) ►  August (143) ►  July (132) ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ►  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ►  August (154) ►  July (159) ►  June (166) ►  May (147) ►  April (132) ►  March (174) ►  February (150) ►  January (141) ►  2010 (1415) ►  December (107) ►  November (166) ►  October (161) ►  September (163) ►  August (156) ►  July (162) ►  June (148) ►  May (136) ►  April (140) ►  March (76) About Me marketing your business online View my complete profile