Marketing Daily - Burberry turns to Vodafone marketer ahead of mobile push; plus Marketing Moments 2012, Disney and Mr & Mrs Smith

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View in web browser View text-only version   Breaking news from Marketing December 2012   Latest News   Burberry turns to Vodafone marketer Alessia Kosagowsky ahead of mobile push Matthew Chapman, 14 December 2012   Burberry has brought in former Vodafone head of customer intelligence Alessia Kosagowsky...     CRISTAL FESTIVAL: The real celebrity is the consumer, says Addiction director Maisie McCabe, 14 December 2012   Brands using famous people in their marketing need to remember the real...     Johnnie Walker signs supermodel David Gandy as brand ambassador Loulla-Mae Eleftheriou-Smith, 14 December 2012   Johnnie Walker, the whisky brand, has signed male supermodel David Gandy as...     Marketing Moments 2012: A golden Paralympics Nicola Kemp, 06 December 2012   For many British consumers and marketers alike, the Paralympics was the highlight...     Marketing Moments 2012: Andy Murray loses Wimbledon but wins over the nation Nicola Kemp, 06 December 2012   It was a sporting defeat, rather than his Olympic gold, that sealed...     Marketing Moments 2012: Bodyform tells men the truth about periods Nicola Kemp, 06 December 2012   It is not every week that marketing from feminine-hygiene brands goes viral;...     Marketing Moments 2012: Fifty Shades of Grey Nicola Kemp, 06 December 2012   2012 was the year you couldn't move for Fifty Shades of Grey,...     London 2012 commercial chief to lead Paramount Pictures theme park bid Noelle McElhatton, 11 December 2012   Chris Townsend, the former marketer who raised £2.4bn to stage the London...     Disney and Samsung tie for Galaxy Note II launch Loulla-Mae Eleftheriou-Smith, 14 December 2012   Disney has partnered with Samsung for the launch of the tech giant's...     Mr & Mrs Smith goes back to its roots with couples-focused push Loulla-Mae Eleftheriou-Smith, 14 December 2012   Mr & Mrs Smith, the boutique hotel-booking brand, is reverting to its...     Promotion: 7 Key Principles To Drive Online Purchases From Your Website How can you make your site stand out among the competition? Download this free eBook and learn the 7 principles needed to help you harness the potential of your website.     Blogs     Starbucks is easy to boycott. But what about Spurs? Unofficial Partner   Character is what you do when you think nobody is watching. This phrase came to mind when reading the Independent’s...     Is Brand Simplification Simply Wrong? Dave Roberts   "Surely not... not Google?! Not after fourteen years of hyper logo creativity? They wouldn't evolve their logo into something...     The battle of the Christmas 2012 ads Richard Fullerton   Waitrose Christmas 2012 TV ad - cheap and cheerful. The battle of the Christmas 2012 ads has reached a...     Tis the season to be flu-ey Jonathan Weeks   Cleanliness on the go is an untapped opportunity, particularly in the winter months, writes Jon Weeks, Director in Ipsos Marketing....     Helen Edwards: The importance of thinking inside the box Helen Edwards   What’s the story behind easyJet’s up-and-away 2012 financial results? As ever, there is more than one: a dismal summer that...             Whitepapers     Storytelling: Captivate Your Audience with Interactive Online Video (Webcast)   At its very core, marketing is storytelling, resonating emotionally with...     MP3 Podcast: Transforming The Mobile User Experience (Expert Reports)   Over the last year, the number of people visiting the British Red Cross ...     Social Media ROI: Turning Conversations Into Conversions In 2013 (Webcast)   There has been so much content and so many events produced over the last...     Digital on Trial: Harness 2012's Key Trends To Seize Opportunities In 2013 (Webcast)   As the dust settles on a volatile year for digital marketing, with new c...     7 Key Principles to Drive Online Purchases from Your Website (Expert Reports)   The majority of purchases start online today and it’s a given fact...         Online Manager, Michael Page Digital £26000 to £32000 per annum, North London Search Specialist, Michael Page Digital £28000 to £32000 per annum, London SEO Manager, Michael Page Agency £26000 to £30000 per annum, Leeds Social Media Manager, Michael Page Agency £19000 to £23000 per annum, Leeds Brand Partnership Manager, FMCG Connect £40,000 + car + bonus + excellent benefits package, Nottingham Planning / Strategy Manager, SYLEX Recruitment £45000 to £50000 per annum, Greater London Digital Account Director, SYLEX Recruitment £35000 to £50000 per annum, Greater London Senior Web Analyst, Nike, Inc. Excellent salary and benefits, plus a generous relocation package., Amsterdam, Netherlands, Europe LEAD CUSTOMER DATA ANALYST -Multi-channel retailer, Success Appointments Plc £NEGOTIABLE, City of London Senior Marketing Manager - Skincare, Tarsh Lazare Marketing Recruitment c.£65K-£70K + Car Allowance + Bonus, West London     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2012 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ▼  2012 (1605) ▼  December (89) The Wall > Revolutions in Facebook Reach Digital AM - Publicis Groupe, Dennis, MailOnline, ... 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