Thursday, 5 March 2015

Purina, BBH's Goldman moves to Grey, Diageo, Volvo, OgilvyOne, Just Eat, Unilever, ITV, Sofa.com, Abba Newbery

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Latest news
Purina calls Euro digital pitch
by James Swift,
05 March 2015, 08:00AM
Purina calls Euro digital pitch
The pet-care arm of Nestlé is in talks with agencies about creating digital content.
Grey London poaches senior creative Goldman from BBH
by Kate Magee,
05 March 2015, 08:00AM
Grey London poaches senior creative Goldman from BBH
Grey London has appointed Dom Goldman as a deputy executive creative director.
Diageo seeks shop for The Singleton
by Maisie McCabe,
05 March 2015, 08:00AM
Diageo seeks shop for The Singleton
Diageo is on the hunt for an ad agency to handle The Singleton Scotch whisky brand.
Volvo kicks off review of European digital
by Gurjit Degun,
05 March 2015, 08:00AM
Volvo kicks off review of European digital
Volvo, the car manufacturer, is looking for a digital agency to handle work in Europe.
OgilvyOne boosts leadership team with four promotions
by Maisie McCabe,
05 March 2015, 08:00AM
OgilvyOne boosts leadership team with four promotions
OgilvyOne has expanded its leadership team by appointing four new managing partners, including Aaron Goldring, the worldwide creative director on the British Airways digital business.
Agencies line up for £5m Just Eat media
by Kate Magee,
05 March 2015, 08:00AM
Agencies line up for £5m Just Eat media
Just Eat, the online takeaway service, is reviewing its £5 million media account, which is currently handled by Havas Media.
Unilever recruits R/GA for skincare brands
by James Swift,
05 March 2015, 08:00AM
Unilever recruits R/GA for skincare brands
Unilever has picked R/GA London as its global strategic agency for the skincare brands Simple, St Ives, Citra and Dawn.
There's still plenty of life in old revenue streams yet
by Maisie McCabe,
05 March 2015, 08:00AM
There's still plenty of life in old revenue streams yet
Bullish ITV expects 'different shape' to growth in 2015
by Arif Durrani,
05 March 2015, 08:00AM
Bullish ITV expects 'different shape' to growth in 2015
ITV has enjoyed a strong start to 2015, with net advertising revenues expected to be up 11 per cent for the first quarter, its chief executive, Adam Crozier, has revealed.
Sofa.com seeks shop for ad/CRM business
by Gurjit Degun,
05 March 2015, 08:00AM
Sofa.com seeks shop for ad/CRM business
Sofa.com is on the hunt for an agency to handle its advertising and customer relationship marketing business as it looks to boost its presence in the UK.
Abba Newbery: Don't be afraid to ask for that pay rise
by Abba Newbery,
05 March 2015, 12:01PM
Abba Newbery: Don't be afraid to ask for that pay rise
Abba Newbery, the director of strategy at News UK Commercial, explains that to succeed in media people need to "take responsibility for making your own opportunities".
Leo Burnett captures European Samsung brief
by Kate Magee,
05 March 2015, 08:00AM
Leo Burnett captures European Samsung brief
Samsung has appointed Leo Burnett to handle creative advertising for its home-appliances division across Europe.
Simon Peck lands group MD role at Engine
by Kate Magee,
05 March 2015, 08:00AM
Simon Peck lands group MD role at Engine
Engine UK, the communications group bought by Lake Capital last year, has appointed Simon Peck to the new role of group managing director.
Halfords hands media to Carat Manchester
05 March 2015, 08:00AM
Halfords hands media to Carat Manchester
Halfords, the cycling and motoring parts retailer, has appointed Carat Manchester to its £14 million media planning and buying account.

Exploring 'tech tribes' at Mobile World Congress

by Mark Jackson

4 March 2015
From the chief technology catalyst, EMEA, for McCann Worldgroup: As services and customization proliferate, consumers will seek out tech brand ecosystems that suit them best.

The automaker's hashtag jiu jitsu demonstrates baseball's strength in social media


Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99
Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99


Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99
Pick & Turkey
Pick of the week: Skoda, AIS London
05 March 2015, 08:00AM
Pick of the week: Skoda, AIS London
Turkey of the week: Nivea Men, FCB Inferno
05 March 2015, 08:00AM
Turkey of the week: Nivea Men, FCB Inferno

Also in the news

Pitch update: Ikea, Budgens and Lloyds
05 March 2015, 08:00AM
M&S makes debut film promotion for The Second Best Exotic Marigold Hotel
by Arif Durrani, 05 March 2015, 08:30AM
Advertisers eye content tie-ups for YouTube Kids
05 March 2015, 08:00AM
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Latest Work

Race For Life "poem" by Mother
05 March 2015, 10:54AM
Race For Life
Race For Life, the all-woman running event that raises tens of millions of pounds for Cancer Research UK each year, has released a TV ad calling for entrants. Mother created the spot, which features rousing imagery from the races backed by an angry p...
McDonald's "McCafé moments" by The Outfit
05 March 2015, 08:00AM
McDonald's
McDonald s new campaign promoting McCaf beverages takes its cue from Gogglebox, with characters discussing the shows you just watched. The TV ads will run on the Channel 4 family of channels during programmes including Made In Chelsea, One Born Eve...
McLaren "Power. A beautiful thing" by VCCP
05 March 2015, 08:00AM
McLaren
McLaren has released an online film to support the launch of its new 675LT supercar at the Geneva Motor Show this week. VCCP created the spot, which opens on slow-motion shots of the 675LT in the rain set against a haunting piano soundtrack. The musi...
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