The Wall > Wearable technology, YouTube channels, Meerkat, Jaguar's social media, iBeacons

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Wearable technology will 'transform' insurance, says Direct Line marketing boss 20 March 15, Shona Ghosh Wearable devices could give insurance firms genuine insight into whether a person is a bad risk, by passing on data about their actual, rather than probable, habits. 20 March 15 The Daily Poke: Decoding your personality What you say, and how you say it, really does say everything about you, as every verbal branding... read more 20 March 15 Brand channel 3.0: how natural selection on YouTube is favouring a content marketing approach For most brands, life on YouTube began as a corporate-orientated information platform –... read more 20 March 15 Meerkat – empowering 250 million-plus potential broadcasters "What's on the telly?" used to be the question, then it became, "What's on YouTube?" and then... read more 20 March 15 Putting a human face on data Marketers have more power at their fingertips in the form of data and tools than ever before... read more More digital news Jaguar moves social media to Spark44 20 March 15, Gurjit Degun Jaguar, the luxury car manufacturer, has transitioned its social media business to Spark44 from We Are Social following a review. iBeacons lack mass-market appeal, says location marketing expert 20 March 15, Ben Bold iBeacons is not a 'mass-market or mass-media opportunity' at present, according to location marketing expert Theo Theodorou. Smart data, helpfulness and relationships: SXSW lessons from a marketer 20 March 15, Fiona Low Aside from developing a deep respect for Austin's single minded focus on its weirdness, Fiona Low, global head of digital marketing at Shell Retail, recalls the key lessons she learnt at SXSW as one of... read more planner > ATL, COMMS & STRATEGY, AWARD-WINNING AGENCY Up to £45,000 collectivo, London (Greater) Account Director £45-£55k based on experience + bonus, benefits … & the odd company jolly! BEcause Brand Experience, Ascot, Berkshire / SE1 Senior Account Manager £32-40k+ rewards package (dependent on experience) Seed Marketing Agency, London (Central), London (Greater) Customer Product Manager - FMCG £20000 - £35000 per annum Better Placed Recruitment, Shropshire Senior Account Manager, design and branding agency, London £35000 - £45000 per annum Gabriele Skelton, London Account Manager / Business Development £27000 - £33000 per annum ADLIB, Chippenham Senior Account Executive Competitive KHWS, London (Greater) Corporate & Major Donor Fundraising Manager £40,000 pa plus benefits Mayor's Fund for London, London (Central), London (Greater) National Account Manager £Competitive Better Placed Recruitment, Greater Manchester Senior Brand Manager - SMA - 6-12 months FTC Competitive salary + package Online Resourcing, Gatwick, West Sussex See all jobs

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