Saturday, 7 March 2015

This week's most read news and best ad campaigns

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Mick Mahoney to leave RKCR/Y&R
by Gurjit Degun,
02 March 2015, 10:45AM
Mick Mahoney to leave RKCR/Y&R
Mick Mahoney, the executive creative director at Rainey Kelly Campbell Roalfe/Y&R, is to leave the agency.
M&C Saatchi creates Tory poster
by Maisie McCabe,
03 March 2015, 09:26AM
M&C Saatchi creates Tory poster
M&C Saatchi has created its first piece of work for the Conservative Party, as part of this year's General Election campaign.
Grey London poaches senior creative Goldman from BBH
by Kate Magee,
05 March 2015, 08:00AM
Grey London poaches senior creative Goldman from BBH
Grey London has appointed Dom Goldman as a deputy executive creative director.
Big Communications and Balloon Dog merge to create Bigdog
by Gurjit Degun,
02 March 2015, 12:19PM
Big Communications and Balloon Dog merge to create Bigdog
Big Communications and Balloon Dog, the Mission Group agencies, have merged to create Bigdog.
OgilvyOne boosts leadership team with four promotions
by Maisie McCabe,
05 March 2015, 08:00AM
OgilvyOne boosts leadership team with four promotions
OgilvyOne has expanded its leadership team by appointing four new managing partners, including Aaron Goldring, the worldwide creative director on the British Airways digital business.
Cannes Lions launches Glass Lion to challenge gender bias
by Gurjit Degun,
02 March 2015, 04:05PM
Cannes Lions launches Glass Lion to challenge gender bias
Cannes Lions has launched the Glass Lion: The Lion for Change, an award for work that challenges gender bias.
Now TV launches 'magic ads'
by Gurjit Degun,
03 March 2015, 11:26AM
Now TV launches 'magic ads'
Now TV, the online TV streaming service by Sky, has created "magic ads" to show off its new branding and push the services it provides.
Gogglebox's Stephen and Chris launch EE TV
by Gurjit Degun,
25 February 2015, 12:01AM
Gogglebox's Stephen and Chris launch EE TV
EE has launched an ad featuring Kevin Bacon and two Gogglebox stars to promote its new TV service.
Saatchis most decorated at MAA Best Awards
by Gurjit Degun,
06 March 2015, 08:36AM
Saatchis most decorated at MAA Best Awards
Saatchi & Saatchi London Group picked up four awards at last night's Marketing Agencies Association Best Awards, twice as many as the next most decorated agencies.
Rapp Media strengthens senior team with staff changes
by Kate Magee,
02 March 2015, 11:44AM
Rapp Media strengthens senior team with staff changes
Rapp Media has promoted business director Paul Holman and has made a series of appointments to strengthen its senior team.
Purina calls Euro digital pitch
by James Swift,
05 March 2015, 08:00AM
Purina calls Euro digital pitch
The pet-care arm of Nestlé is in talks with agencies about creating digital content.
David bends it like Beckham in pool-shark H&M campaign
by James Swift,
06 March 2015, 10:13AM
David bends it like Beckham in pool-shark H&M campaign
David Beckham plays a pool hustler in a short film promoting H&M's Modern Essentials spring 2015 collection.
Diageo seeks shop for The Singleton
by Maisie McCabe,
05 March 2015, 08:00AM
Diageo seeks shop for The Singleton
Diageo is on the hunt for an ad agency to handle The Singleton Scotch whisky brand.
Unilever recruits R/GA for skincare brands
by James Swift,
05 March 2015, 08:00AM
Unilever recruits R/GA for skincare brands
Unilever has picked R/GA London as its global strategic agency for the skincare brands Simple, St Ives, Citra and Dawn.
Volvo kicks off review of European digital
by Gurjit Degun,
05 March 2015, 08:00AM
Volvo kicks off review of European digital
Volvo, the car manufacturer, is looking for a digital agency to handle work in Europe.
SunLife sponsors ITV's Big Star's Little Star
by Gurjit Degun,
03 March 2015, 11:17AM
SunLife sponsors ITV's Big Star's Little Star
SunLife, the financial services company, is to sponsor 'Big Star's Little Star', the ITV entertainment show.
McCann Worldgroup hires European chief digital officer
by James Swift,
04 March 2015, 10:26AM
McCann Worldgroup hires European chief digital officer
McCann Worldgroup has hired Somewhat's Jon Carney as its chief digital officer for Europe.
Vax in seven-figure C4 sponsorship deal
by Gurjit Degun,
04 March 2015, 09:04AM
Vax in seven-figure C4 sponsorship deal
Vax, the floor care brand, has signed a seven-figure sponsorship deal with Channel 4, for which it has created idents starring Miranda Hart.
Vertu appoints Club Havas for global creative
by James Swift,
27 February 2015, 09:43AM
Vertu appoints Club Havas for global creative
Vertu, the luxury phone brand, has appointed Club Havas as its global creative agency after a competitive pitch.
Chris Thomas to run BBDO Americas as CEO
by David Blecken,
03 March 2015, 11:00AM
Chris Thomas to run BBDO Americas as CEO
Omnicom's BBDO has appointed Chris Thomas, its Asia head for the last after nine years, as its chief executive of the Americas.
Leo Burnett captures European Samsung brief
by Kate Magee,
05 March 2015, 08:00AM
Leo Burnett captures European Samsung brief
Samsung has appointed Leo Burnett to handle creative advertising for its home-appliances division across Europe.
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Top Work Stories

Women's Aid "look at me" by WCRS
04 March 2015, 05:13PM
Women's Aid
McLaren "Power. A beautiful thing" by VCCP
05 March 2015, 08:00AM
McLaren
Alzheimer's Society "erase" by Fallon
05 March 2015, 03:12PM
Alzheimer's Society
BetVictor "jockey" by VCCP
03 March 2015, 10:08AM
BetVictor
Pick of the week: Skoda, AIS London
05 March 2015, 08:00AM
Pick of the week: Skoda, AIS London
Turkey of the week: Nivea Men, FCB Inferno
05 March 2015, 08:00AM
Turkey of the week: Nivea Men, FCB Inferno
Halifax "Laura" by Adam & Eve/DDB
03 October 2013, 08:00AM
Halifax
Race For Life "poem" by Mother
05 March 2015, 10:54AM
Race For Life
Ikea "the joy of storage" by Posterscope
25 February 2015, 03:21PM
Ikea
Now TV "Now you see it" by WCRS
04 March 2015, 08:26AM
Now TV
Marks & Spencer "Mother's Day flowers" by RKCR/Y&R
04 March 2015, 04:09PM
Marks & Spencer
McDonald's "McCafé moments" by The Outfit
05 March 2015, 08:00AM
McDonald's
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