Vodafone brand chief: 'The broadcast era of marketing was an aberration' + Britvic, Boris Johnson and KFC

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Marketing Daily , 11th March 2015

Vodafone brand chief: 'The broadcast era of marketing was an aberration' ASA calls for clearer guidelines between vloggers and brands Britvic chief Simon Litherland warns consumer trust in advertising is 'at all time low' Boris Johnson awards tech and digital media sectors £400,000 grant Five ads that get us emotional about motherhood Watch: behind Westfield's Tongue Twister sensory dining campaign Why the Apple Watch marketing drive could backfire Five genuinely useful wearable technology innovations What marketers should know about virtual reality on mobile KFC's tearjerker adoption ad celebrating 50 years in UK debuts in ad chart Why the Apple Watch will usher in a new wave of mobile gaming JOBS BOARD Assistant Brand Manager , Lily's KitchenCompetitive , London (North) Marketing Manager - Learners , UCASUp to £35,000 dependent upon experience , Cheltenham, Gloucestershire. Brand Strategist , Girl Hub.Competitive , Africa (Kigali, Rwanda) Senior Brand Manager , Comparethemarket.comCompetitive plus bonus, pension + benefits , The role is based in Peterborough, Cambridgeshire with travel to London (possibly two days per week) Director of Marketing and Development , Ardingly College£60,000 - £65,000 , Haywards Heath, West Sussex

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