Wednesday, 18 March 2015

James Murphy, Mcgarrybowen, ECDC, Nigel Vaz, agency pub landlords dish the dirt, Dave Trott, SXSW

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Latest news
A manifesto for creative agencies
by James Murphy,
18 March 2015, 08:00AM
A manifesto for creative agencies
James Murphy, the chief executive of Adam & Eve/DDB, provides his manifesto for creative agencies.
Mcgarrybowen adds two new teams to its creative department
by Kate Magee,
18 March 2015, 08:16AM
Mcgarrybowen adds two new teams to its creative department
Mcgarrybowen has bolstered its creative department by hiring two new creative teams.
Watch: The ECDC's first gathering
by Helen Hoddinott,
18 March 2015, 09:21AM
Watch: The ECDC's first gathering
The Executive Creative Directors Council (ECDC) gathered for the first time last week at the IPA.
A manifesto for digital
by Nigel Vaz,
18 March 2015, 08:00AM
A manifesto for digital
Nigel Vaz, the senior vice-president and European managing director at SapientNitro, provides his manifesto for digital.
Big bar bills, lost pants and naked dancing: agency pub landlords dish the dirt
by Kate Magee,
18 March 2015, 12:24PM
Big bar bills, lost pants and naked dancing: agency pub landlords dish the dirt
Which agency spent £8,500 on one wild night in the pub?
Dave Trott: The devil is in the detail
by Dave Trott,
18 March 2015, 09:57AM
Dave Trott: The devil is in the detail
Lindsey Stone had a joke going with a friend on Facebook.
Guardian joins forces with CNN, FT, Reuters and the Economist for programmatic alliance Pangaea
by Arif Durrani,
18 March 2015, 08:30AM
Guardian joins forces with CNN, FT, Reuters and the Economist for programmatic alliance Pangaea
The Guardian has joined forces with CNN International, the Financial Times, Thomson Reuters and the Economist to launch a private marketplace for programmatic advertising called Pangaea Alliance.
SXSW: technology doesn't have to cost millions
by Chrissy Totty,
18 March 2015, 11:25AM
SXSW: technology doesn't have to cost millions
Chrissy Totty, the head of innovation at Vizeum, says the connected city is closer than you think.
A manifesto for global media agencies
by Dominique Delport,
18 March 2015, 08:00AM
A manifesto for global media agencies
Dominique Delport, the global managing director of Havas Media Group, provides his manifesto for global media agencies.
Sunshine plucks new head of experiential from Viacom
by James Swift,
18 March 2015, 12:06PM
Sunshine plucks new head of experiential from Viacom
Sunshine, the creative agency, has appointed Viacom's brand experience director, Ben Hack, to its new head of experiential position.
Condé Nast, Shortlist Media and Redwood join Magnetic
by Arif Durrani,
18 March 2015, 10:43AM
Condé Nast, Shortlist Media and Redwood join Magnetic
Magnetic, the new marketing agency for magazine media, has added Condé Nast, Shortlist Media and Redwood to its membership.

From robots to Meerkat: Four key themes from SXSW 2015

by Sarah Shearman

18 March 2015
Science fiction becomes a reality and wearables make it onto the official tote bag at this year's geek fest.

The automaker's hashtag jiu jitsu demonstrates baseball's strength in social media


Read more at http://www.campaignlive.com/article/chevrolet-made-save-world-series/1320302#1VgSyExMjp1WDAxR.99
Read more at http://www.campaignlive.com/article/creative-opportunities-brands-virtual-reality/1318991#Pzt1Qc2tgomS8IA4.99


Read more at http://www.campaignlive.com/article/power-purpose/1317996#OZhS6RvfPSfWx4DV.99

Also in the news

Tesco creative chief: focus on 'acts' not ads
by Nicola Kemp, 18 March 2015, 12:23PM
P&G marketing boss Roisin Donnelly hits out at lack of female creatives
by Nicola Kemp, 18 March 2015, 12:00PM
Microsoft moves away from 'hated' Internet Explorer brand
by Shona Ghosh, 18 March 2015, 10:00AM
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Latest Work

Etihad Airways "flying reimagined" by M&C Saatchi Sydney
18 March 2015, 08:54AM
Etihad Airways
Etihad Airways spared no expense for its new global campaign even forking out for Nicole Kidman, who narrates the ad too. Throughout the spot, the actress talks about people who aren t content to just move things along, preferring to tear up everyt...
Open University "life-changing learning" by Abbott Mead Vickers BBDO
17 March 2015, 03:13PM
Open University
The Open University s new TV campaign is an uplifting tale that follows four OU students as they struggle to combine studying with their jobs and family lives. Abbott Mead Vickers BBDO created the ad, which also features a rousing soundtrack and ends...
The Electoral Commission "what!" by DLKW Lowe
17 March 2015, 03:25PM
The Electoral Commission
The Electoral Commission appears to prank people for a TV campaign reminding voters that they must register by 20 April to take part in the general election. DLKW Lowe created the spot, which is shot in the style of CCTV footage. Actors and members o...
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