Wednesday, 14 December 2016

Channel 4 to air 50mph freefall dive stunt as live ad break for 'Assassin's Creed' | Instagram Stories shows X-rated content to users not searching for it

Campaign: Media

Campaign: Media
December 14, 2016
Media news and analysis, powered by Media Week

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Channel 4 to air 50mph freefall dive stunt as live ad break for 'Assassin's Creed'
Channel 4 to air 50mph freefall dive stunt as live ad break for 'Assassin's Creed'

Shona Ghosh

Channel 4 is hoping for its own Red Bull "Stratos" moment by airing a live stunt to promote the upcoming Assassin's Creed release in cinemas.

Instagram Stories shows X-rated content to users not searching for it
Instagram Stories shows X-rated content to users not searching for it

Shona Ghosh

Instagram's Stories function has made it easier for users to stumble accidentally on inappropriate content through search.

ITV's 'misleading' ad for live Emmerdale experience banned
ITV's 'misleading' ad for live Emmerdale experience banned

Omar Oakes

ITV's ad for a live Emmerdale attraction has been banned for "misleadingly" exaggerating the experience fans of the show would have.

BBC and ITV unveil details of Britbox catch-up TV service in US
BBC and ITV unveil details of Britbox catch-up TV service in US

Omar Oakes

The BBC and ITV have unveiled Britbox, its ad-free subscription video-on-demand service in the US, which will launch during the first quarter of next year.

YouTube pushes British content and working 'alongside TV' at UK upfronts
YouTube pushes British content and working 'alongside TV' at UK upfronts

Gideon Spanier

Distinctly British. Almost humble. Eager to work "alongside TV". Could this really be YouTube's UK upfronts?

Deezer launches partnership with Manchester United as its official music partner
Deezer launches partnership with Manchester United as its official music partner

Simon Gwynn

Manchester United has teamed up with music streaming service Deezer in a partnership that will see current and former players of the club take part in a digital campaign.

Guardian hires former YouTube marketing chief Anna Bateson to head up partnerships
Guardian hires former YouTube marketing chief Anna Bateson to head up partnerships

Simon Gwynn

Guardian News & Media has appointed YouTube's former director of global consumer marketing Anna Bateson to the role of vice president, platforms and partnerships.

Time Inc UK hails 'turnaround' as profits rise after events drive
Time Inc UK hails 'turnaround' as profits rise after events drive

Gideon Spanier

Time Inc UK has credited turning NME free and expansion in events for an increase in "adjusted" revenues and operating profit last year.

Karen Blackett takes a look at the year ahead for marketing and adland
Karen Blackett takes a look at the year ahead for marketing and adland

Karen Blackett

Our industry's output has a huge impact on pop culture, and we can choose to use that impact for good, writes the D&AD jury president.

My Media Week: Jason Cotterrell, Exterion Media
My Media Week: Jason Cotterrell, Exterion Media

Hayley Hayes

Jason Cotterrell, the managing director at Exterion Media, settles into new offices shared with TfL, and reviews activity for their joint venture, Hello London.

Movers and shakers: Three, Spotify, Eurostar, Accenture, Mondelez, M&C Saatchi and more
Movers and shakers: Three, Spotify, Eurostar, Accenture, Mondelez, M&C Saatchi and more

Staff

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

'Give people responsibility to take control, they always go the extra mile' Chris Forrester
Promoted
'Give people responsibility to take control, they always go the extra mile' Chris Forrester

Antje Derks

Spotify's Chris Forrester tells Phil Hall about his journey selling advertising on Campaign to his current role at Spotify, and why in the future being a mentor to teenage boys could be his next move...

How the Netherlands ranks as a global creative powerhouse
Promoted
How the Netherlands ranks as a global creative powerhouse

Invest In Holland

Yes, Holland's creative industry ranks among the world's top 10 for trade, jobs and brands. But it doesn't end there...


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Strategy Director @ Fetch Competitive with great benefits package Fetch, London, Shoreditch
Associate Media Director Competitive (depending on experience) + Benefits Bray Leino, Filleigh, North Devon
Sales Executive Competitive + Bonus + Benefits Financial Times, London (Central), London (Greater)
Social Media Team Leader £24,538 per annum + benefits Northern Rail, York
Assistant Web and Publishing Officer £23,988 - £26,866 Competition and Markets Authority, London
Account Director Competitive with great benefits package Fetch, London, Shoreditch
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