Saturday 17 December 2016

The best agency Christmas cards of 2016 | Advertising Agency of the Year 2016: Adam & Eve/DDB

Campaign: Agencies

Campaign: Agencies
December 17, 2016

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The best agency Christmas cards of 2016
The best agency Christmas cards of 2016

Alex Player

Christmas is a time to be humble, happy, thoughtful and reflective - all of which have been captured in this year's agency Christmas card round-up. Which is your favourite?

Advertising Agency of the Year 2016: Adam & Eve/DDB
Advertising Agency of the Year 2016: Adam & Eve/DDB

Staff

Rivals hoping for an off year from the creative juggernaut were again left disappointed as it delivered a packed highlights reel worthy of a third straight title.

Digital Innovation Agency of the Year 2016: SapientRazorfish
Digital Innovation Agency of the Year 2016: SapientRazorfish

Staff

Runner-up in 2015, SapientNitro went one better this year. The agency ended 2016 combining its resources with Razorfish to form a Publicis Groupe digital powerhouse.

The ten worst marketing metaphors of 2016
The ten worst marketing metaphors of 2016

Michael Sugden

In what is becoming a proud end-of-year tradition, Michael Sugden, the CEO of VCCP, once again skewers the most irritating language used by marketers and agency folk. This time it's the turn of those bum-clenchingly bad metaphors.

Advertising Network of the Year 2016: R/GA
Advertising Network of the Year 2016: R/GA

Staff

R/GA's consulting division, which helps companies innovate through smart use of technology, shows the network is future-proofing its business model.

Judge denies WPP's motion to dismiss Johnson discrimination suit
Judge denies WPP's motion to dismiss Johnson discrimination suit

Eleftheria Parpis

CEO Gustavo Martinez created "a workplace cut through with hostility," says judge.

Dentsu to abandon its 1951 'devil' rules
Dentsu to abandon its 1951 'devil' rules

David Blecken

The agency is to remove controversial commandments designed to promote hard work from its staff handbooks.

Multi D&AD award winner Alan Waldie dies aged 76
Multi D&AD award winner Alan Waldie dies aged 76

John Tylee

Alan Waldie, hailed as one of the UK's greatest art directors and the sparkplug for the celebrated Benson & Hedges Gold cigarette campaign that revolutionised advertising in the 70s, has died aged 76.

Production Company of the Year 2016: Academy
Production Company of the Year 2016: Academy

Staff

From the energy of Usain Bolt's Virgin Media spot to the originality of 'Ready to speak up' for Boots No7, Academy was at the forefront of UK creativity this year.

Customer Engagement Agency of the Year 2016: TMW Unlimited
Customer Engagement Agency of the Year 2016: TMW Unlimited

Staff

The high-achiever of the Creston family continued to make its parent proud with a strong all-round year in which the creative work became more visible.

One way to avoid the Einstellung effect
Promoted
One way to avoid the Einstellung effect

Kerrie Finch, FinchFactor

Reputation management company FinchFactor settled on Amsterdam for its global base after its founder discovered inspiration in the city's cultural cornucopia of diverse outlooks

The Work

Thomson
Thomson "Moments" by Rainey Kelly Campbell Roalfe/Y&R

The "Moments" campaign is Thomson's last before its rebrand to TUI in late 2017.

Aldi
Aldi "Kevin's adventure continues" by McCann Worldgroup UK

The carrot is back in his third starring role in Aldi's Christmas 2016 campaign.

'People, products, profits - in that order'
Promoted
'People, products, profits - in that order'

Codewise

Poland is home to some of the world's top coders. Driven by ad-tech entrepreneurs like Robert Gryn, the country's enterprising spirit is gaining momentum. Here's why the industry had better be ready...

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