Media Agency of the Year 2016: MEC | Media Network of the Year 2016: PHD

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Campaign: Media December 15, 2016

Media news and analysis, powered by Media Week Latest Media Agency of the Year 2016: MEC Staff The agency has focused on "full-service behaviour" through an array of collaborations and rolled out initiatives that allow it to stand out from rivals. Media Network of the Year 2016: PHD Staff PHD secured $4bn in pitch wins, including the huge Volkswagen consolidation, and has also been busy winning awards and expanding globally. Medium of the Year 2016: No winner Staff Facebook was without a doubt the dominant medium this year but we cannot ignore the myriad of issues plaguing the social giant, from measurement errors to fake news. Campaign of the Year 2016: Channel 4 'We're the superhumans' Staff The high bar set by 2012's 'Meet the superhumans' pushed 4Creative, the broadcaster's in-house agency, to produce something even more outstanding. Welcome to Campaign's Annual 2016 Claire Beale Looking back on the past 12 months is a dizzying, disorientating experience. MediaCom buys majority stake in digital agency Code Computerlove Omar Oakes MediaCom has bought a 75% stake in Code Computerlove, the Manchester-based digital agency. Talkin' about my motivation Sue Unerman We are not all motivated by the same things. The Lad Bible publisher launches content agency Shona Ghosh The Lad Bible group has launched a "branded entertainment" agency called Joyride to help brands reach its portfolio of sites, including the Sport Bible and Pretty52. Unruly leans on AI to boost digital effectiveness Shona Ghosh Unruly will integrate an IBM Watson API into its new data-driven offering to up the effectiveness of digital video ads. Online ads miss target audience nearly half the time Omar Oakes Just over half of online ad impressions served in the UK were viewed by a brand's intended target audience, according to an international survey by Nielsen. Promoted 'Give people responsibility to take control, they always go the extra mile' Chris Forrester Antje Derks Spotify's Chris Forrester tells Phil Hall about his journey selling advertising on Campaign to his current role at Spotify, and why in the future being a mentor to teenage boys could be his next move... Promoted How the Netherlands ranks as a global creative powerhouse Invest In Holland Yes, Holland's creative industry ranks among the world's top 10 for trade, jobs and brands. But it doesn't end there... Campaign Jobs Head of Advanced Analytics Competitive iProspect, London (Central), London (Greater) PPC Account Director Competitive iProspect, Regent's Park, London (Greater) Strategy Director @ Fetch Competitive with great benefits package Fetch, London, Shoreditch Sales Executive Competitive + Bonus + Benefits Financial Times, London (Central), London (Greater) Social Media Team Leader £24,538 per annum + benefits Northern Rail, York Assistant Web and Publishing Officer £23,988 - £26,866 Competition and Markets Authority, London Account Director Competitive with great benefits package Fetch, London, Shoreditch Ad Operations Executive Competitive with great benefits package Fetch, London (East), London (Greater) SEO Account Executive Competitive iProspect, Stafford Account Manager - Client Services Competitive 360i, W1T 7AA

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