Thursday, 8 December 2016

DMGT and Ebiquity in row over ad price calculations | Robots are taking our jobs, or at least they're about to

Campaign 18:05

Campaign 18:05
December 08, 2016
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DMGT and Ebiquity in row over ad price calculations
DMGT and Ebiquity in row over ad price calculations

Gideon Spanier

The publisher of the Daily Mail is at loggerheads with Ebiquity in a row about how the media auditor has calculated the average price of print advertising in the newspaper.

Tech
Robots are taking our jobs, or at least they're about to
Robots are taking our jobs, or at least they're about to

Sue Unerman

Programmatic is due to sweep across the industry and some jobs are becoming automated.

Advertising
Sarah Golding named sole CEO of CHI & Partners
Sarah Golding named sole CEO of CHI & Partners

Maisie McCabe

CHI & Partners has appointed Sarah Golding as its sole chief executive as her counterpart, Nick Howarth, moves to parent The & Partnership.

Marketing
Ebay marks brand refresh with European creative review
Ebay marks brand refresh with European creative review

Shona Ghosh

Ebay will kick off a review of its European creative account next year after refreshing its global brand strategy.

Media
Spotify poaches Publicis' Marco Bertozzi
Spotify poaches Publicis' Marco Bertozzi

Gideon Spanier

Spotify has poached Marco Bertozzi, global chief revenue officer at Publicis Groupe's Performics division, to be vice-president, Europe, and head of sales in the region.

 

Also in the news
Aldi "Kevin the carrot casting" by McCann UK

The unlucky vegetables that missed out on the coveted starring role in Aldi's "Christmas carrot" campaign get their moment in the limelight, in this behind the scenes peek at the ad's casting session.

Vice and Guardian team up for content partnership

The Guardian is partnering with Vice in an arrangement that will see journalists from the liberal news brand producing reports for Vice's nightly news show on US and UK TV.

BuzzFeed snaps up Mondelez content chief Laura Henderson

Laura Henderson, global head of content and media monetisation at Mondelez International, will join BuzzFeed next month as its senior vice-president of marketing.

Thinkboxes winner September/October 2016: Maltesers
Promoted
Thinkboxes winner September/October 2016: Maltesers

Thinkbox

Winner for September/October 2016

We must only interconnect
Promoted
We must only interconnect

Matthew Heath, LIDA

The seamless experience that consumers now demand of brands starts with marketers' seamless approach

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