Wednesday 14 December 2016

Will technology kill retail or save it? | Do you want to win a meerkat? Comparethemarket teams with Disney for Frozen-themed toys | The 10 Essential Advertising People of the Year: No. 9 Keith Cartwright

Campaign: Brands

Campaign: Brands
December 14, 2016
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Will technology kill retail or save it?
Will technology kill retail or save it?

Nandu Nandkishore and Omaid Hiwaizi

Shoppers want snackable store experiences and are demanding unprecedented personalization and choice, write Blippar executives.

Do you want to win a meerkat? Comparethemarket teams with Disney for Frozen-themed toys
Do you want to win a meerkat? Comparethemarket teams with Disney for Frozen-themed toys

Simon Gwynn

Comparethemarket has partnered with Disney to offer two new toys, to mark the first terrestrial showing of animated hit Frozen, on BBC One on Christmas Day.

The 10 Essential Advertising People of the Year: No. 9 Keith Cartwright
The 10 Essential Advertising People of the Year: No. 9 Keith Cartwright

Eleftheria Parpis

With Saturday Morning, Cartwright and his partners gave the industry a platform to create change.

Google launches self-driving car brand called Waymo
Google launches self-driving car brand called Waymo

Shona Ghosh

Google's parent company, Alphabet, has spun off its self-driving car project into a separate entity called Waymo.

Channel 4 to air 50mph freefall dive stunt as live ad break for 'Assassin's Creed'
Channel 4 to air 50mph freefall dive stunt as live ad break for 'Assassin's Creed'

Shona Ghosh

Channel 4 is hoping for its own Red Bull "Stratos" moment by airing a live stunt to promote the upcoming Assassin's Creed release in cinemas.

Dramas of 2016 showed value of news and the threat from fake news
Dramas of 2016 showed value of news and the threat from fake news

Vanessa Clifford

For those of us in the business of news, 2016 has been as exhilarating as it has been challenging.

Movers and shakers: Three, Spotify, Eurostar, Accenture, Mondelez, M&C Saatchi and more
Movers and shakers: Three, Spotify, Eurostar, Accenture, Mondelez, M&C Saatchi and more

Staff

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

A media first: the great SoundCloud Go giveaway
Promoted
A media first: the great SoundCloud Go giveaway

Getmemedia

Develop a music-led marketing strategy by being the first brand to give the gift of music to millennials on SoundCloud...

Thinkboxes winner September/October 2016: Maltesers
Promoted
Thinkboxes winner September/October 2016: Maltesers

Thinkbox

Winner for September/October 2016

Campaign Jobs
Senior Account Director £60000 - £65000 per annum The Great & The Good, London
Trade Marketing Executive £23000 - £27000 per annum Charter Selection, London
Marketing Manager £35000 per annum Charter Selection, London
Brand Manager, Restaurant/Food, London, 40 – 45k £40000 - £45000 per annum Charter Selection, London
Digital Product Manager £50k-65k + Bonus 20% of Salary + Car/Car Allowance, Pension ASKE Consulting, Surrey
Field Consultant Competitive Butterfly London, London (Central), London (Greater)
Senior Strategic Communications Advisor (SIO) £42,709 - £48,984 Home Office, London
Brand and People Manager Competitive Bridge Training & Events, London
Global Brand & Product Marketing Director (12 months contract) Competitive DHi Group, London (Central), London (Greater)
CRM Manager Competitive DHi Group, London
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