Monday 19 December 2016

Labour: government must have oversight of Google and Facebook's algorithms | Asda brings Royals together in cheeky late contender for year's most entertaining Christmas ad

Campaign Breakfast Briefing

Campaign Breakfast Briefing
December 19, 2016

Latest

Labour: government must have oversight of Google and Facebook's algorithms
Labour: government must have oversight of Google and Facebook's algorithms

Simon Gwynn

The algorithms used by tech firms for everything from search results to social timelines should be transparent and subject to regulation, Labour's shadow business minister has said.

Asda brings the royals together in cheeky late contender for year's most entertaining Christmas ad
Asda brings the royals together in cheeky late contender for year's most entertaining Christmas ad

Simon Gwynn

Asda has launched a late addition to 2016's Christmas advertising banquet, with a film depicting Christmas at the Windsors.

New roster means Government 'will ask rather than instruct' agencies
New roster means Government 'will ask rather than instruct' agencies

Sam Burne James

The new Government Communication Service roster is designed to allow agencies to suggest how to solve problems, rather than simply being commissioned to enact already formed plans, according to Government comms chief Alex Aiken.

From Consolidation to culture: why 2017 will be the year of the Cs
From Consolidation to culture: why 2017 will be the year of the Cs

Paul Frampton

Havas Media Group's Paul Frampton sees eight major trends that will shape media in the year ahead.

Department of Justice subpoenas Omnicom, Publicis divisions over bid rigging
Department of Justice subpoenas Omnicom, Publicis divisions over bid rigging

Kathryn Luttner

Both holding company says they are fully cooperating with the ongoing investigation into production practices

Saatchi & Saatchi invites 40 years of alumni to join farewell photograph
Saatchi & Saatchi invites 40 years of alumni to join farewell photograph

Omar Oakes

Saatchi & Saatchi has created an interactive school photo that allows current and former colleagues to be part of a momento to commemorate the agency's departure from London's Charlotte Street after more than 40 years.

Diary of an agency start-up: Pressing the flesh on our roadshow
Diary of an agency start-up: Pressing the flesh on our roadshow

Henry Daglish

Henry Daglish, the founder of Bountiful Cow, is writing a diary for Campaign about his media agency start-up and this is his second instalment.

Hearst wants new UK CEO to drive 'ambitious M&A strategy'
Hearst wants new UK CEO to drive 'ambitious M&A strategy'

Gideon Spanier

The global boss of Hearst Magazines has said "a much more ambitious acquisition strategy" should be a priority for its next UK chief executive in a sign that the publisher still has faith in its British operation.

Unilever to buy haircare brand part-owned by Jennifer Aniston
Unilever to buy haircare brand part-owned by Jennifer Aniston

Omar Oakes

Unilever has agreed to buy Living Proof, the premium hair care business that counts Jennifer Aniston among its investors.

Watch: Campaign Annual - words from the winners
Watch: Campaign Annual - words from the winners

Georgina Brazier

Campaign spoke to some of this year's winners to find out how they would be celebrating.

Decoding the 'C' word
Promoted
Decoding the 'C' word

Georganna Simpson

Quantcast's Supernova gathered media experts to rethink the rules of advertising in a digital world. In this fourth instalment of a seven-part video series, we ask what consumers want and how brands can deliver it.

A customer-focused breath of fresh air
Promoted
A customer-focused breath of fresh air

Stephen Maher, MBA

Redefine CRM as 'customer relationship moments' and take a 'What's next?' approach

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