Thursday, 1 April 2010

Media PM - Marco Bertozzi, Kinetic, The Sun, Sky, Wired, UM, Maxus

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Media PM Bulletin
 
 
 
*   Latest News
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Marco Bertozzi hits a nerve at VivaKi
Marco Bertozzi hits a nerve at VivaKi
Harriet Dennys, 01 April 2010

Marco Bertozzi, back in the media world after a two-and-a-half-year absence, tells...

  
Adam Cotumaccio: lands new role at Kinetic
Kinetic appoints Adam Cotumaccio as global COO
Maisie McCabe, 01 April 2010

LONDON - WPP out-of-home agency Kinetic Worldwide has appointed former GroupM North...

  
Sky Sports…bid to block Ofcom ruling
Sky in legal action over Ofcom ruling
Ian Darby, 01 April 2010

LONDON - BSkyB reacted strongly yesterday (Wednesday) to an Ofcom ruling that...

  
The Sun exposes Take That's Mark Owen
The Sun reports record Easter trading
Arif Durrani, 01 April 2010

LONDON - News International's redtop The Sun has reported its most lucrative...

  
Wired: ad campaign marks magazine's first anniversary
Wired celebrates first anniversary with ad campaign
Anne Cassidy, 01 April 2010

LONDON - Wired magazine has launched an advertising campaign for its first...

  
Date Night: Fox film will be advertised against on-demand content
Aegis signs exclusive deal with Ids and Virgin Media
Maisie McCabe, 01 April 2010

LONDON - Carat and Vizeum clients such as Guinness and Fox will...

  
BT…moved £75m media into Maxus
Carpenter continues BT link at Maxus
Ian Darby, 01 April 2010

LONDON - Maxus, the WPP media agency, has appointed Adrian Carpenter as...

  
Corcoran…'livewire, creator and innovative thinker'
UM hires Corcoran to head Media Owner Relations unit
Ian Darby, 01 April 2010

LONDON - Universal McCann has hired the former Viacom Brand Solutions director...

  
*   Also in the News
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Arsenal v Barcelona pulls in 6.2m peaktime viewers for ITV1
Anne Cassidy, 01 April 2010
Wembley City appoints UBM's Andy Gibb
Maisie McCabe, 01 April 2010
Publicis merges Duke with Digitas London
Noel Bussey, 01 April 2010
Digital executive Jeremy Philips leaves News Corp
John Reynolds, 01 April 2010
Channel 4 renews wine brands sponsorship
Sara Kimberley, 31 March 2010
BMB lands Independent account
Kate Nettleton, 01 April 2010
Agencies line up for BT 2012 comms task
Anne Cassidy, 01 April 2010
 

Out and About 26 March - election special

Out and About 26 March

Political posters reworked in the best spoof election posters

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Media Bitch's Diary

Media Bitch's Diary

Clear Channel's Rob Atkinson has an encounter with royalty

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I’m spending a few days at Search Engine Strategies here in New York. It’s my 4th year, and although this...

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After 24 years at the same company, the feet of Guardian Media Group's chief executive Carolyn McCall should have been...

Rabbits, video conferencing and international travel
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  So Darling didn’t pull the proverbial rabbit from the proverbial hat, but as I watched the much-hyped...

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Here are two different approaches to using posters to create noise and generate PR. In the red corner Joanna...

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  Jenny Davidson, campaign manager at Rocket, who attended Channel 4’s 2009 Plannertarium, describes how TV planners can use social...

The trials of buying a motor on the internot
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  Hello, or should I perhaps more appropriately stutter “Hola.”   I am now living in Spain until 2011 to...

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Neil Walker, branded content director at ZenithOptimedia's Newcast division, who attended Channel 4's 2009 Plannertarium, describes how creating a ‘soap...

 
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